Housing Wire

APRIL 19, 2023

A drop in mortgage comparison sites To confirm why the cost of Google Ads is cheaper, he looked at the number of mortgage comparison sites that advertised before the CFPB advisory and after — June 1-30, 2022 compared to February 7-March 8, 2023. He wanted to prove the link to the CFPB ruling. “I What does this mean for lenders?

Mortgage 369

Mortgage Loan Officers Real Estate Advertising 369

Housing Wire

FEBRUARY 27, 2023

The CFPB issued the initial agency order against RMK for, among other things, sending advertisements to military families that led the recipients to believe the company was affiliated with the U.S. government. The CFPB ordered RMF at that time to end its illegal and deceptive practices and pay a civil penalty of $250,000.

Mortgage 382

Mortgage Lending Advertising Government 382

Housing Wire

SEPTEMBER 4, 2020

The Consumer Financial Protection Bureau issued a consent order against mortgage broker and lender Accelerate Mortgage on Wednesday following recent investigations of mortgage companies that use deceptive mailers to advertise loans guaranteed by the United States Department of Veterans Affairs. August 26, the CFPB settled with PHLoans , Inc.,

Mortgage 449

Mortgage Advertising Lending Government 449

Housing Wire

SEPTEMBER 27, 2023

The DOJ alleges that the bank also failed to train and incentivize its staff to market and advertise its mortgage services to compensate for its lack of presence in these areas. It will also spend $1 million in partnerships and $1 million in advertising. The settlement does not include any civil monetary penalties.

Mortgage 424

Mortgage Loan Officers Lending Advertising 424

Housing Wire

JUNE 7, 2023

In addition to advertising on websites or co-marketing with other real estate service providers, compliance experts also noted that industry professionals should also be aware of their social media behavior. Social media is also advertising and marketing, it is just a different platform, but it falls into the digital realm,” Ryan said.

Real Estate Agent 370

Real Estate Agent Real Estate Mortgage Advertising 370

Housing Wire

AUGUST 7, 2023

In January 2022, NAR filed a countersuit claiming that REX uses false advertising and misleading claims to deceive consumers in violation of the Lanham Act, but the countersuit was dismissed in late April 2022. However, Zilly felt that Zillow had not demonstrated that REX is unable to satisfy the test for commercial advertising or promotion.

Brokerage 369

Brokerage Real Estate Realtors Sellers 369

Housing Wire

AUGUST 16, 2023

Do you want your own white-labeled site and if so, do you have the advertising budget to drive people there? There is complete copyright protection and free advertising for new trainers. You can track sales, but won’t have the opportunity to advertise as a part of the base cost.

Real Estate 370

Real Estate Agents Advertising Design 370

Housing Wire

AUGUST 30, 2023

million suit for breaching advertising placement agreements with digital and print publisher Meredith Operations Corporation. Digital mortgage lender Better Home & Finance faces a $1.86

Mortgage 393

Mortgage Real Estate Finance Advertising 393

Housing Wire

NOVEMBER 16, 2023

The firm’s website advertises that it specializes in personal injury lawsuits. It’s not good,” Mike Ruggio, a partner at Taylor English Duma LLP and an antitrust law professor at Pittsburgh Law School, said.

Real Estate 450

Real Estate Brokerage Realtors Real Estate Agent 450

Real Quantum

OCTOBER 28, 2020

Improving Your Commercial Appraisal Advertising. N o matter how niche your business is, advertising is key to growing your operations and ensuring that sales are constantly coming in. In particular, commercial appraisers who invest in advertising can end up landing more business projects. Leverage digital ads. Patience is key.

Appraisal 53

Appraisal Advertising Investing Business 53

Housing Wire

JUNE 22, 2022

agreed to settle allegations that its in-house advertising system discriminates in choosing which users receive housing ads, the Department of Justice announced on Tuesday. The department claim s that Meta’s housing advertising system uses a “discriminatory algorithm” that is preferential toward certain demographics over others.

Advertising 393

Advertising Government Tools Development 393

Housing Wire

SEPTEMBER 14, 2023

Listings + advertising With our new partnership with CoreLogic , we’ve brought together the legendary listing management solution Matrix, trusted by over a million agents for over 4 million home transactions per year with the intelligent digital advertising power of Boost, which garners over a million impressions for real estate ads every day.

Real Estate 414

Real Estate Marketing Agents Real Estate Agent 414

Housing Wire

SEPTEMBER 1, 2020

The Consumer Financial Protection Bureau issued a consent order against two companies on Tuesday following recent investigations of mortgage companies that use deceptive mailers to advertise loans guaranteed by the United States Department of Veterans Affairs. Those investigations have resulted in actions against six companies this summer.

Mortgage 477

Mortgage Advertising Lending 477

Housing Wire

NOVEMBER 8, 2023

Think carefully about what goals you want to achieve in the coming year, such as prospecting targets, advertising, closings and taking time off. Marketing: Costs for advertising your business and listings, such as home magazines, social media, websites and billboards.

Real Estate Agent 442

Real Estate Agent Mortgage Real Estate Insurance 442

Housing Wire

AUGUST 1, 2023

This (Zillow partnership) is a win-win-win for our customers, agents and the builders who advertise with Zillow, who will now reach the homebuyers on Redfin,” Adam Wiener, Redfin’s president of real estate operations, said.

Construction 370

Construction Real Estate Real Estate Agent Brokerage 370

Inman

NOVEMBER 21, 2023

A listing posted to Facebook seeks an "easy going female" roommate and advertises half of a queen-size bed in a Toronto condo for $900 CAD per month.

Advertising 163

Advertising 163

Inman

NOVEMBER 20, 2023

Thirty percent of rentals advertised on Zillow in October offered concessions of some sort, such as free parking or free months of rent.

Inventory 167

Inventory Advertising Marketing 167

The Appraiser Coach

FEBRUARY 21, 2023

It was advertised as a. I’ve recently been looking into real estate as an investor, and I found a rental property relatively close to my home that looked pretty promising. Read More

Real Estate 195

Real Estate Advertising Investors Real Estate Agent 195

Housing Wire

SEPTEMBER 28, 2023

In January 2022, NAR filed a countersuit claiming that REX uses false advertising and misleading claims to deceive consumers in violation of the Lanham Act, but the countersuit was dismissed in late April 2022. In mid-May 2022, REX ceased its brokerage operations.

Real Estate 404

Real Estate Realtors Brokerage Agents 404

Housing Wire

OCTOBER 20, 2023

Advertising on Zillow can put your website in front of millions of potential buyers and sellers. It offers a multichannel online advertising service that finds and attracts potential leads, leveraging search intent targeting and social information to engage with potential buyers and sellers.

Real Estate 414

Real Estate Open Houses Real Estate Agent Agents 414

Housing Wire

NOVEMBER 6, 2023

Advertising practices must be fair The Fair Housing Act also set strict requirements for how real estate can be advertised. Agents then resell the properties at an elevated price to incoming minority or protected groups, pocketing the difference.

Real Estate Agent 433

Real Estate Agent Real Estate Agents Law 433

Housing Wire

AUGUST 17, 2023

In January 2022, NAR filed a countersuit claiming that REX uses false advertising and misleading claims to deceive consumers in violation of the Lanham Act, but the countersuit was dismissed in late April 2022. In mid-May 2022, REX ceased its brokerage operations.

Real Estate 370

Real Estate Realtors Brokerage Legal 370

Housing Wire

OCTOBER 8, 2021

The direct mailers advertised a prominent “estimated home value,” per the court filing, which the CFPB claimed was inflated. AAG performed “no analysis directly related to the estimated home values that it advertised in its mailers,” the watchdog agency claimed. How increased regulation presents a huge opportunity for lenders.

Mortgage 404

Mortgage Home Value Lending Valuation 404

Housing Wire

SEPTEMBER 11, 2023

Meanwhile, it advertised to renters that RENTmaximizer was giving them “complete visibility” into the market, and provided them with “property performance benchmarking,”the lawsuit stated. Yardi marketed its tools to rental companies as a method to “beat the market” and maximize profits.

Landlords 411

Landlords Property Management Law Advertising 411

Inman

JULY 25, 2023

Adwerx is a digital advertising solution for the real estate industry which recently released a program for top producers, according to a statement.

Real Estate 148

Real Estate Advertising Marketing Technology 148

Housing Wire

FEBRUARY 1, 2021

This is the fourth year the lender has advertised in the Super Bowl. Apart from the advertisements, Rocket is also the official mortgage partner of the NFL and is running another sweepstakes this year. Rocket’s Michigan rival United Wholesale Mortgage is also advertising again on the Super Bowl.

Mortgage 413

Mortgage Advertising Retail Business 413

Housing Wire

JULY 17, 2023

Immersive VR advertising VR can create interactive advertisements that enable clients to virtually “step inside” properties. Embracing the innovative potential of VR advertising enables real estate agents to effectively stand out in the competitive real estate market and leave a lasting impression on their target audience.

Real Estate 365

Real Estate Real Estate Agent Technology Agents 365

Housing Wire

JULY 7, 2021

Adwerx is the only digital advertising service designed specifically for leading mortgage lenders to automate compliant, individualized ads for loan officers and branches, and deploy digital marketing at scale to reach prospects directly, build brand awareness, and increase the productivity, recruiting, and retention of loan officers. #1.

Real Estate 285

Real Estate Loan Officers Brokerage Mortgage 285

Housing Wire

NOVEMBER 28, 2023

The next level of OPEX to attack is marketing/advertising, technology, professional services, meetings/events, meals/entertainment, etc. Once you get through the big two OPEX categories, you then drill down into your general ledger to find out where else you may be able to reduce/cut spending.

Real Estate 228

Real Estate Brokerage Housing Market Valuation 228

Housing Wire

DECEMBER 30, 2020

Daniel Francis, deputy director of the FTC’s Bureau of Competition, defended the antitrust lawsuit, stating that CoStar and RentPath’s rivalry kept advertising rates on their platform low for customers. apartment buildings with 100 to 199 units, advertise on internet listing services operated by either CoStar, or RentPath, or both.

Real Estate 378

Real Estate Housing Market Agents Advertising 378

Housing Wire

OCTOBER 6, 2020

But the filing also revealed that Opendoor is under investigation by the Federal Trade Commission over its advertising practices. According to the filing, Opendoor in 2019 received a civil investigative demand. “In

Brokerage 442

Brokerage Advertising Agents Insurance 442

Housing Wire

JANUARY 19, 2022

Using a cloud-based rental management tool helps you receive payments and rental applications online, and advertise your properties. Don’t worry if you can’t see a way around increasing the rent and your tenant decides to leave because most rental management tools help you advertise, market, and list your property for rent.

Tenants 393

Tenants Property Management Landlords Tools 393

Housing Wire

SEPTEMBER 13, 2023

The platform advertises sellers listing to qualified buyers. Specifically, Roam said it helps homeowners with an assumable mortgage by providing personalized marketing material to attract potential buyers and better offers.

Mortgage 424

Mortgage Buyers Sellers Appraisal 424

Inman

MARCH 20, 2023

A real estate branding and advertising company based in Sweden has rebranded from Adfenix to Realforce to match growing service offerings.

Agents 148

Agents Real Estate Marketing Advertising 148

Inman

MAY 18, 2023

The company set the standard for easy digital advertising campaigns for real estate agents and brokerages, using retargeting and fast onboarding to place agents across the internet.

Real Estate Agent 155

Real Estate Agent Real Estate Brokerage Agents 155

Inman

JULY 6, 2023

Knowing which platforms to advertise on, which strategies are the most effective on those platforms, and how to deliver on promises to clients will help with marketing effectively in any digital space, writes Victoria Kennedy.

Marketing 148

Marketing Advertising Clients Agents 148

Housing Wire

NOVEMBER 1, 2022

The acquisition aims to provide WorkWave field service customers with local service jobs, allowing them to grow their business while streamlining sales, marketing and advertising expenses. WorkWave, a cloud-based SaaS provider, announced Tuesday the acquisition of TaskEasy, a service provider for rental property owners.

Property Management 403

Property Management Logistics Transportation Advertising 403