Housing Wire

APRIL 16, 2024

Hume said that reverse mortgages can be expensive compared to other home equity-tapping tools. “A Woods also cited a 2023 CFPB report that said a majority of reverse mortgage direct-mail advertising is sent to “more financially vulnerable consumers, those of low or moderate income.”

Mortgage 432

Mortgage Advertising Tools Marketing 432

Housing Wire

FEBRUARY 7, 2024

Longtime reverse mortgage industry professional Bruce Simmons of American Liberty Mortgage in the Denver area has long used radio as both an educational and marketing tool for prospective reverse mortgage clients. I do a radio show and I advertise on an oldies station, and [that’s even after] scaling back a little bit.”

Mortgage 410

Mortgage Advertising Clients Design 410

Housing Wire

APRIL 24, 2024

In this article, we’ll review Top Producer’s comprehensive suite of solutions and the benefits of each tool in the Top Producer arsenal. Top Producer offers an innovative customer relationship manager (CRM) tool that lets you store all your contacts and client communications, with text and email capabilities from within the platform.

Real Estate 246

Real Estate Clients Tools Contracts 246

Housing Wire

MARCH 21, 2024

More people seem to be aware of the potential utility that a reverse mortgage could provide for older homeowners, including as a tool to age in place and to provide greater cash flow in retirement. That’s a problem that’s solved with content, with influencers, PR, marketing, advertising and messaging.

Mortgage 421

Mortgage Property Taxes Advertising Finance 421

Housing Wire

DECEMBER 30, 2020

Daniel Francis, deputy director of the FTC’s Bureau of Competition, defended the antitrust lawsuit, stating that CoStar and RentPath’s rivalry kept advertising rates on their platform low for customers. apartment buildings with 100 to 199 units, advertise on internet listing services operated by either CoStar, or RentPath, or both.

Advertising 387

Advertising Real Estate Tools Property Management 387

Housing Wire

SEPTEMBER 14, 2023

Listings + advertising With our new partnership with CoreLogic , we’ve brought together the legendary listing management solution Matrix, trusted by over a million agents for over 4 million home transactions per year with the intelligent digital advertising power of Boost, which garners over a million impressions for real estate ads every day.

Marketing 421

Marketing Advertising Real Estate Agents 421

Housing Wire

JANUARY 25, 2024

The companies have to react and respond to the macroeconomic environment, which could include employing other tools — including more market research — in its messaging, he said. Chris Moschner “I think [we’ve seen] all of the ingredients and all of the tools for success the category has been laying down for a long time,” he said. “We

Marketing 421

Marketing Mortgage Tools Finance 421

Housing Wire

APRIL 25, 2023

These automated systems are often advertised as providing insights and breakthroughs, increasing efficiencies and cost-savings, and modernizing existing practices. “Private and public entities use these [emerging A.I.] These agencies have all had to address the rise of AI recently.

Law 368

Law Tenants Technology Advertising 368

Housing Wire

NOVEMBER 24, 2020

Homesnap has spent years building tools that reinforce the agent-client relationship and arm both home buyers and agents with the data and software they need to find homes and do their jobs,” said John Mazur, CEO of Homesnap. The number of property listings across CoStar’s brands will also double, from about 1.35 million to over 2.6

Real Estate 432

Real Estate Client Relationships Realty Advertising 432

Listing Spark

MARCH 18, 2024

In modern practices, there are plenty of online tools homeowners can use to navigate the market, negotiate deals, and successfully sell their homes without hiring a real estate agent. Then, see how innovative tools and services can help you manage the project based on your preferred timeline and budget. How is it helping?

Modernization 36

Modernization Tools Open Houses Real Estate 36

Housing Wire

NOVEMBER 2, 2023

The program aims to provide real estate professionals with exposure on the Zillow platform, offering access to a wide range of features, tools and resources to generate leads and grow their businesses. Lots of tools for agents Prominent reviews can help build trust and credibility among clients.

Real Estate 431

Real Estate Real Estate Agent Tools Agents 431

Housing Wire

JULY 17, 2023

Powerful tools in securing pre-sales and attracting investment Establish trust among stakeholders. Immersive VR advertising VR can create interactive advertisements that enable clients to virtually “step inside” properties. Enhances the marketing and sales process.

Real Estate 365

Real Estate Technology Business Real Estate Agent 365

Housing Wire

APRIL 3, 2024

CoStar has not been quiet about its goal to surpass Zillow, even running a series of advertisements during this year‘s Super Bowl to boost brand awareness. Many in the industry believe the National Association of Realtors ‘ proposed $418 million settlement of the commission lawsuits will help CoStar to reach its goal. “If

Real Estate 458

Real Estate Agents Buyers Business 458

Housing Wire

OCTOBER 27, 2022

Independent mortgage brokers are beginning to have the products and tech tools needed to compete with banks and large retail lenders, and customers are reaping the benefits of this growing channel. HousingWire recently spoke with Desmond P. They are now seeing that they are the ones paying for those ads.

Clients 397

Clients Retail Advertising Tools 397

McKissock

DECEMBER 30, 2020

Today’s high-tech tools mean you can automate processes and tasks, organize and analyze information more quickly, reach new real estate clients , and do a better job of staying in touch with current ones. Perhaps the best thing these tools can provide is an improved experience for your clients. Circleback. Boomerang for Gmail.

Real Estate 62

Real Estate Tools Clients Technology 62

The Appraiser Coach

MARCH 28, 2023

I talked recently in another post about the fact that money is a tool that we use to keep track of value. Money really has no value in and of. Read More

Tools 369

Tools Inspection Advertising Real Estate Agent 369

Housing Wire

MARCH 25, 2021

The integration allows BoomTown’s clients, at no cost, to create real-time performance leaderboards and other productivity tools. It also launched two new platforms , Success Assurance and Marketing Central self-service advertising, in 2019.

Advertising 300

Advertising Brokerage Clients Technology 300

Housing Wire

MARCH 20, 2024

The company monetizes its platform’s traffic in a variety of ways, primarily by selling leads, software-as-a-service tools for agents and advertising services. In recent years, Zillow also launched segments for rental listings and mortgage origination; it briefly operated an instant buying segment, now shuttered.

Investors 458

Investors Agents Real Estate Buyers 458

Housing Wire

NOVEMBER 5, 2023

8 circle prospecting ideas — a deep dive 8 effective circle prospecting scripts 9 pro tips for expert-level circle prospecting 3 circle prospecting tools What is circle prospecting? There are numerous tech tools available to agents to help with prospecting. In this article What is circle prospecting?

Real Estate 209

Real Estate Tools Real Estate Agent Agents 209

Housing Wire

APRIL 23, 2024

The CE Shop’s real estate continuing education topics may include tax deferred exchanges, real estate finance, USDA rural loans or real estate advertising compliance. Come back for more how-to content and to learn about the best real estate lead generation, marketing and tech tools at Vetted by HousingWire.

Real Estate 421

Real Estate Agents Best Value Design 421

Housing Wire

JANUARY 17, 2024

The HECM for Purchase is not a refinancing tool; it is not akin to a Home Equity Line of Credit ( HELOC ). And after years of advertisements and TV commercials promoting the benefits of better-known reverse mortgage loan uses like continuing to live in your current home while tapping your home equity, 4 who could blame them?

Finance 458

Finance Real Estate Agent Real Estate Insurance 458

Housing Wire

APRIL 20, 2021

The lowly code of software dropped almost everywhere across the web that allows advertisers and publishers to gather consumer data. When you run affiliate marketing or retargeting across various channels or websites, for example, your campaigns are likely relying on third-party tools to identify and track individual consumer behavior.

Real Estate 410

Real Estate Mortgage Loan Officers Advertising 410

Housing Wire

MARCH 28, 2022

The two largest home search portals are moving from an advertising model to a referral fee model in which agents pay 30-40% for new business. Awareness: Generally speaking, people respond to marketing and advertising that reflects shared truths. iBuying has opened up a completely new path for sellers.

Realtors 370

Realtors Real Estate Agent Marketing Advertising 370

Housing Wire

JANUARY 2, 2024

We also continued to see a rapid evolution and dissolution on X, with many advertisers, including Coca-Cola and Jeep , pressing pause on their ad spending on the site. While technologies such as ChatGPT are great tools to help with efficiency, it’s not the end-all be-all. For now, we are still onboard with X.

Real Estate Agent 450

Real Estate Agent Loan Officers Advertising Mortgage 450

Housing Wire

FEBRUARY 11, 2022

This advertising strategy, among a handful of others, has helped the LO connect with Russian-speaking Realtors and win the business of borrowers from former Soviet countries. “I Borrowers have called me from seeing my advertising in the stores and a couple of Realtors, too.”.

Marketing 397

Marketing Real Estate Agent Loan Officers Advertising 397

Housing Wire

OCTOBER 24, 2022

Vouchers are a critical tool that help our vulnerable residents,” Racine said. According to Racine, the investigation by his office uncovered “ mountains of evidence ” to support the discrimination claims, including a Craiglist advertisement posted by the companies that stated, “!!!!NO NO RAPID REHOUSING!!!!”.

Real Estate 397

Real Estate Landlords Law Advertising 397

Housing Wire

NOVEMBER 29, 2023

During these meetings, you can explore how agents might better utilize the brokerage’s resources — be it marketing support, technology tools or training modules — to maximize their independent initiatives. Simultaneously, you can discuss team projects or communal goals, fostering a sense of shared responsibility and belonging.

Agents 441

Agents Brokerage Training Real Estate 441

Housing Wire

JANUARY 19, 2022

If your turnover rate is high due to unresolved maintenance issues, unanswered complaints, dirty common areas, disruptive fellow tenants, lax building rules or constant rent increases then you can most likely fix the problems by using the right set of property management tools. . Marketing Your Listings. Marketing Your Listings.

Property Management 397

Property Management Tenants Tools Landlords 397

Cleveland Appraisal Blog

MAY 12, 2022

Here’s one of their advertisements on YouTube. When I first saw these advertisements, I thought the tech was slick! Enter the next new and cool tool. Before we talk about this new tool, let me share an experience I recently had. After all, at times, I’m not the sharpest tool in the shed. It looks pretty easy.

Inspection 341

Inspection Appraisal Tools Advertising 341

The Appraiser Coach

MARCH 21, 2023

The principle is this: money is a tool. Today I’d like to share a principle with you that has changed my perspective. You could just stop reading right there. Read More

Tools 195

Tools Inspection Advertising Real Estate Agent 195

Housing Wire

AUGUST 7, 2020

In a HousingWire webinar , Lyman and Kelly Gill, VP of marketing and advertising for Motto Franchising, emphasized that lending operations need to shift their focus for the rest of 2020 from growth to profitability. It’s not enough just to have the tools and the best practices.

Technology 384

Technology Tools Loan Officers Business 384

The Appraiser Coach

FEBRUARY 28, 2023

Principles are tremendously important tools we can use in our lives to affect change. A principle is an eternal truth. It can be applied across all circumstances, all times, all. Read More

Tools 195

Tools Appraisal Tips Inspection Advertising 195

Cleveland Appraisal Blog

FEBRUARY 4, 2021

In a way, it’s all about research and advertising. GROUNDHOG DATA COLLECTION AND ADVERTISING. So, a little bit of advertising is taking place I think. AVM’S ARE GREAT MARKETING TOOLS. Just as groundhogs do a bit of advertising and market research, on-line AVM’s are used to do the same.

Advertising 198

Advertising Valuation Appraisal Renovations 198

Housing Wire

APRIL 10, 2023

In this market , when transactions are few and far between, lenders need another set of tools that extend that value proposition well-beyond the closing table. However, what we typically see is that the focus (albeit important) is primarily on the “lead-gen-to-closing-table” part of the borrower experience.

Home Value 421

Home Value Technology Clients Advertising 421

McKissock

MAY 15, 2023

Consider the cost of advertising. If you’re taking over an existing business—especially if you’re working primarily with banks—your advertising budget will probably be small. If you’re starting a new business, your up-front advertising spend could be higher. A bad marketing program is money down the drain.

Business 71

Business Appraisal Advertising Real Estate 71

McKissock

APRIL 12, 2022

You could tap into your savings to pay for personal marketing expenses such as advertising, personal website, and blog. Join the REALTOR Benefits ® Program , which provides member discounts for sales and marketing tools and apps, along with cars, insurance, and many other essential business products. Find discounts.

Real Estate 90

Real Estate Business Real Estate Agent Advertising 90

McKissock

MARCH 24, 2021

There are many ways you can use online tools to build your list, and that includes real estate webinars. There are so many tools available nowadays for creating your webinar that it doesn’t require a technical genius to produce a beautiful product that your clients and potential leads will love. Advertise your webinar on social media.

Real Estate 90

Real Estate Advertising Real Estate Agent Clients 90