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The opportunity cost of modern-day redlining

Housing Wire

Modern-day redlining persists, and it’s costing lenders millions in legal fees. The true cost of redlining Lenders need to carefully evaluate their lending strategies to ensure that they are not unintentionally practicing redlining by neglecting MMCT and LMI neighborhoods, or they may face millions in penalties.

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Opinion: Reformed FHA program will offer lenders new business opportunities

Housing Wire

Modern manufactured homes are an unusual feature of today’s housing market, the rare homeownership opportunity that is both lower-cost and high-quality. Much of this market dysfunction is also attributable to a lack of lenders. The home-only lending market presents several major opportunities.

Business 407
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Opinion: How marketing automation saved an LO’s business

Housing Wire

But when it comes to marketing a real estate or mortgage lending business, people who have made a sale in the past often consider marketing automation a “nice to have.”. Without marketing automation, he probably would have been right. How marketing automation saved Mike’s business. Not anymore.

Business 407
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21 podcasts mortgage professionals should be learning from

Housing Wire

Looking for a quick and easy way to stay up-to-date on mortgage lending news, trends and technology? Podcasts are a great resource for mortgage professionals to continue learning, with shows covering industry updates, business advice and the experiences of other pros in the mortgage industry. Mortgage Marketing Radio.

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Opinion: Why we should implement a mortgage marketplace model

Housing Wire

Maybe when the escalating cost of doing business is a perpetual drag on sustainable profitability (in part because of appropriate compensation of business builders, but also in part because mortgage businesses continue to have a tough time scaling without overstaffing and overpaying for leads).

Mortgage 363
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Community lenders will thrive in 2021’s purchase market

Housing Wire

In the last decade, community lenders—those credit unions, community banks, and independent mortgage banks who serve their local markets—have grown to own the market. Now, with 2021 leaning back to purchase-driven volume, they are positioned to accelerate that market dominance.

Marketing 382
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Has your banking partner come of age?

Housing Wire

HousingWire recently spoke with David Bernard, senior managing director of Specialized Mortgage Services at Western Alliance Bank , Member FDIC, about warehouse lending and how the warehouse sector and mortgage finance have progressed and continue to evolve. DB: Warehouse lending has evolved beyond traditional boundaries.

Lending 328