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Opinion: Navigating buyer agent compensation

Housing Wire

The National Association of Realtors (NAR) proposed settlement of litigation, recently given preliminary approval by the Court, has raised questions about whether buyers with limited resources, especially first-time home buyers , can afford closing costs. Here is an example of how that might work.

Buyers 338
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Rocket Mortgage strikes big advertising deal with Realtor.com

Housing Wire

Realtor.com and Rocket Mortgage , two of the biggest companies in the digital real estate space, have formed a key advertising partnership that their competitors are sure to notice. ” Neither Rocket nor Realtor.com disclosed how much money the advertising program was worth, but both noted they had a lengthy business relationship.

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Get more real estate buyer leads in 2024

Housing Wire

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Snatching up first-time homebuyers is akin to striking gold — since developing a relationship with them can mean a loyal client for life. Of course, you can’t do everything — but consistency is important.

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Bright MLS updates its platform to conform with NAR settlement 

Housing Wire

14, Bright MLS will eliminate its commission field, preventing listing agents from advertising any commissions they offer to buyer brokers. A written and signed buyer agreement will also be required to show properties listed on the MLS. “We Starting Aug.

Agents 321
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‘Don’t panic:’ KW executives address agent questions on NAR commission settlement

Housing Wire

Cooperative compensation The vast majority of questions addressed on the call dealt with whether or not buyer’s representation was going away, and how agents will get paid for the services they provide to clients. Seller concessions is money that is being given by the seller directly to the buyer,” Papasan said.

Agents 387
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The tough market mindset: Compete or combine forces?

Housing Wire

But as much as it’s already a core tenet of real estate, collaboration currently presents a unique new opportunity for real estate agents to evolve the way they work with their buyers and sellers. But collaboration is the way forward — a way to transform how agents and brokers work and the experience their clients receive.

Marketing 378
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Top Producer Software launches social media lead product

Housing Wire

This new product combines social media marketing with automated lead nurture to enable real estate agents to grow their database and convert more leads into clients. Social media has become an indispensable tool for real estate agents to expand their networks and attract potential clients.