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Savvy real estate agents look beyond ChatGPT

Housing Wire

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

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Retail reverse mortgage production took a hit in January

Housing Wire

While reverse mortgage volume in 2024 got off to a rocky start, new data that breaks out retail Home Equity Conversion Mortgage (HECM) endorsements versus wholesale production showed that it was the former that took the bigger hit in the first month of the year, based on new data compiled by Reverse Market Insight (RMI). to 358 loans).

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Side’s Guy Gal on championing the high-volume real estate agent

Housing Wire

It became very obvious that you had this segment of real estate professionals that was unlike most others,” said Gal, who launched San Francisco-based Side in 2017 with Edward Wu and Hilary Saunders. Guy Gal CEO at Side. “It

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How InstaMortgage convinced top broker shop to jump to retail

Housing Wire

Tech-fueled retail mortgage lender InstaMortgage has merged with mortgage broker shop All Cal Financial , a rare example of a top-performing brokerage switching channels. With its technology platform in development, Shekhar said the company is looking to beef up its product mix and grow presence in its multiple markets.

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Positioning your business for success in all market cycles

Housing Wire

HousingWire: Why should independent mortgage brokers embrace today’s market? The winners have spent 2023 focused on strengthening relationships with real estate agents , educating borrowers and improving their marketing strategies. HW: We know rates will drop at some point.

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Rocket goes local: Testing the waters or shifting its strategy? 

Housing Wire

Its centralized call center business model, which Rocket relied upon to dominate an unprecedented refi market , isn’t as durable when interest rates are high, there are few refi opportunities and having strong relationships with real estate agents is what brings home the bacon. And Rocket is well aware.

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CrossCountry Mortgage unveils cash-offer loan product

Housing Wire

The Cleveland -based retail mortgage lender unveiled CCM CashPlus to help buyers gain an edge in the bidding process by turning preapprovals into cash offers. The product is limited to conventional loans, primary residences and buyers who are represented by a real estate agent. “In

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