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5 steps to succeed as a real estate agent in a down market 

Housing Wire

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

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The art of gift-giving in real estate: A personal touch

Housing Wire

John Ruhlin’s book Giftology sheds light on creating a strategic and thoughtful approach to gift-giving, offering real estate professionals a unique perspective on how to create positive impressions that last beyond the closing table and set you up for return and referral business.

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Get more real estate buyer leads in 2024

Housing Wire

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Snatching up first-time homebuyers is akin to striking gold — since developing a relationship with them can mean a loyal client for life. ProspectsPLUS!

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As the market shifts to purchase, LOs get creative

Housing Wire

LOs interviewed by HousingWire say that they have actively ramped up their attempts to connect with prospective borrowers and real estate agents. Some LOs are making inroads with potential clients through use of social media, leaning on their multilingual skills and doing old fashioned cold calling.

Marketing 393
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How rookie agents are faring during the pandemic

Housing Wire

When the restaurant Tom Hunt worked at as a server temporarily shut down during the spring of 2020 due to the COVID-19 pandemic, he decided it was the right time to pursue his longtime desire of becoming a real estate agent. Reality television programs portray the real estate agent as a glamorous and easily profitable career.

Agents 382
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4 Ways to Help Manage Client Expectations

McKissock

Real estate transactions are similar to putting together a jigsaw puzzle. One of the main responsibilities of a real estate agent is to effectively organize all the competing interests of a transaction (or pieces of the jigsaw puzzle). Setting and Managing Client Expectations for Your Real Estate Transactions.

Clients 87
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6 best real estate lead generation websites for 2023

Housing Wire

Whether you’re a seasoned real estate agent looking to expand your reach or a newcomer eager to establish your digital footprint, ahead we delve into the best real estate lead generation websites for 2023. Mobile-friendly design: Like many of us, homebuyers are constantly on the go.