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Floify’s new platform aims to provide flexible pricing for mortgage lenders

Housing Wire

Digital mortgage automation solution provider Floify launched a mortgage point-of-sale (POS) platform for lenders. Broker Edition is designed to provide an intuitive loan management portal for borrowers while making loan management simpler at an accessible price point.

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Mortgage tech firm TRAiNED hires two executives from Sales Boomerang

Housing Wire

Mortgage tech firm TRAiNED Inc. Department of Homeland Security and title insurance company Charter Title. In 2017, Cunningham, de Jong and three others founded Sales Boomerang, an automated borrower intelligence and retention system for the mortgage industry. 5000 list of the nation’s fastest-growing private companies.

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engage.marketing 2021

Housing Wire

In 2021, all housing professionals must be focused on the 3 P’s: Process, Profitability and Purchase. PPP may have meant something different in 2020, but this year the 3 P’s are the guiding light to long-term mortgage success and domination. The Pulse of Consumer Shopping Behavior: Mortgage Purchase, Refi & More.

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Mortgage Coach integrates with Polly’s PPE

Housing Wire

Sales Boomerang and Mortgage Coach announced an API integration between Mortgage Coach and SaaS technology provider Polly on Thursday. Now, lenders can merge the benefits of our high-performance PPE with Mortgage Coach’s ability to multiply borrower conversion,” said Adam Carmel, founder and CEO of Polly, in a statement.

Mortgage 388
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Presenting HousingWire’s 2021 Marketing Leaders

Housing Wire

When mortgage and acquisition activity picked up, marketers created new brand unity between companies. They were there, in the middle of everything, to make sure that brand loyalty would last well beyond 2021. First Guaranty Mortgage Corporation. Princeton Mortgage. A&D Mortgage. Mortgage Capital Trading.

Marketing 368
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Mortgage AI firm Candor conducts layoffs

Housing Wire

a mortgage artificial intelligence firm focused on automated mortgage underwriting decisions, has conducted layoffs as lenders rush to cut costs. Candor is executing a change in strategy to address the ever-changing mortgage market and to pivot along with client operations,” Tom Showalter, CEO of Candor , said in an e-mailed response.

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20 state attorneys general take aim at mortgage servicers

Housing Wire

Some Federal Housing Administration -approved mortgage servicers have routinely flouted the agency’s loan modification program, according to Washington, D.C. 21 letter that a number of mortgage servicers employed by FHA-approved lenders failed to adequately implement loan modification options the FHA introduced in July.

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