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Agent training, objection scripts on trial as Sitzer | Burnett ends Day 3

Inman

On Day 2 of witness testimony Wednesday, attorney Michael Ketchmark narrowed in on training materials and presentation slides he alleged violated antitrust policies held by the defendants.

Training 185
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Tom Ferry launches AI coaching chatbot TomAI

Housing Wire

The firm describes TomAI as a “version of ChatGPT trained on 20+ years proven-effective real estate strategy from hundreds of the industry’s leading coaches and thousands of market-dominating agents.” It can help you discover what sets you apart from the competition and then work that into your scripts, presentations, and marketing material.

Tools 326
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Sitzer plaintiffs expected to rest their case today

Housing Wire

Through the first week of the trial, the plaintiffs’ central argument has been that despite the defendants having antitrust rules and regulations in place, documents from the firms presented during the trial, including agent training scripts discussing commissions, suggest that the firms are knowingly violating their own rules.

Legal 391
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Here’s how a mortgage coaching platform wants to carve out a niche in a competitive market

Housing Wire

Braheem, former co-founder of Loan Toolbox — an online resource for training, tools, support and coaching — launched The Loan Atlas, a mortgage coaching platform, earlier this year with mortgage executives and top loan officers joining as faculty members. “Our

Mortgage 402
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Opinion: How real estate brokers can overcome the profitability problem

Housing Wire

However, the real estate industry is renowned for its resilience, and this problem presents an opportunity for innovation. For many brokers, the ideal solution would be a platform that seamlessly integrates everything an individual agent needs: transaction management, marketing assistance, lead generation , and training.

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Compass misses free cash-flow goal but remains optimistic

Housing Wire

He noted that the company has implemented its “largest training program” ever, which saw 20,000 agents go through training on buyer representation agreements. Despite this assertion, Reffkin was happy to field questions about the firm’s use of buyer agency agreements during the question and answer portion of the call.

Agents 388
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6 Excel Training Resources for Real Estate Appraisers (Free for Members)

McKissock

In a recent survey, Excel was among the top four software tools on which appraisers said they’d like additional training. Here are six Microsoft Excel training resources for real estate appraisers—exclusively available to McKissock Unlimited Learning Members. Already a member? View the schedule. Job aid: Excel PivotTables Guide.