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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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Savvy real estate agents look beyond ChatGPT

Housing Wire

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

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Top five questions to ask a potential real estate agent

Housing Wire

In today’s red-hot market, you need a real estate agent who can get creative, play hardball in negotiations, and help you stand out from the pack in a bidding war. And not everyone — even an agent recommended to you by a friend or loved one — is up to the task. More for Real Estate Enthusiasts.

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5 activities real estate agents should do every morning

Housing Wire

The past year and a half, with its rising mortgage rates , low inventory, and economic uncertainty, has been a challenge for real estate pros, not to mention the buyers and sellers they serve. Satisfied clients are more likely to refer you to their friends, family, and colleagues, helping you expand your client base organically.

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What conversion rate should real estate agents expect when they purchase leads?

Housing Wire

No matter how experienced a real estate agent is, he or she relies on leads for business growth. The post What conversion rate should real estate agents expect when they purchase leads? What about the other 97% to 99% – the consumers who expressed interest but aren’t ready to purchase right now?

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Rocket Mortgage to buyers: Use a partner agent, save big on closing costs

Housing Wire

Rocket Mortgage is throwing a big incentive at spring homebuyers, offering them up to $10,000 in closing cost credits if they work with a real estate agent through its affiliate, Rocket Homes. If they work with a Rocket Homes partner agent, they’d receive nearly $5,000 toward their closing costs. (To

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New Georgia copycat commission lawsuit names Atlanta-area firms

Housing Wire

On Wednesday, home seller plaintiffs in northern Georgia filed a class-action antitrust lawsuit accusing real estate industry players of colluding to artificially inflate real estate agent commissions. This system, with its veiled surcharges, illegally warps the real estate market.”