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Yes, real estate agents need to protect trademark rights in your brand

Housing Wire

I am a big believer in developing a brand for your real estate business from Day One. The power of branding in real estate In the real estate world, there’s a prevailing belief that “You are the brand” as an agent. It’s something that I could use for a future brokerage, an app, or a startup.

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Opinion: why real estate agents should serve their community

Housing Wire

The importance of giving back to the community has never been more crucial or weighted with as much importance by the business world as right now. Real estate agents and business leaders play a pivotal role in improving the cities in which they operate, making community service an essential value to their professions.

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The Real Brokerage settles Umpa commission lawsuit for $9.25M

Housing Wire

Fast-growing, publicly traded The Real Brokerage announced Monday that it had reached a settlement agreement with the plaintiffs in the Umpa commission lawsuit. The Umpa suit is the only commission lawsuit in which Real has been named as a defendant. The brokerage will pay $9.25 The Real Brokerage closed $14.4

Brokerage 365
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How to Become a Real Estate Agent in Illinois (IL) in 5 Steps

Housing Wire

If you’re interested in becoming a real estate agent in Illinois, you’ll be happy to hear that the path to getting your real estate license in the Prairie State doesn’t require as much of a time commitment as other states. 1] As a real estate broker in Illinois, it is not legal for you to work independently.

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Keller Williams faces three lawsuits tied to its profit-sharing program 

Housing Wire

Three agents formerly affiliated with Keller Williams Realty — Jerri L. Hill — have taken legal action against the real estate brokerage by filing three separate class-action lawsuits, Inman first reported on Tuesday. But that policy did not impact agents who joined before April 1, 2020. Moulder, David L.

Brokerage 493
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Real estate teams beat brokerage firms in profitability

Housing Wire

Podcast: Comparing real estate team and brokerage profitability. Study: It’s true, real estate teams outperform brokerage firms. RealTrends Brokerage Compensation Report. However, these super-sized teams aren’t the only ones turning a profit — a profit that dwarfs most real estate brokerage’s profit.

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Inside Redfin’s unique, brave and vulnerable business model

Housing Wire

Redfin is a publicly traded company, a nationally recognized listings website and one of the biggest brokerages in the country. But what makes Redfin different – what makes it radically, transformatively different – is that it classifies real estate agents as employees. million members are independent contractors.

Business 368