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How to build a comprehensive real estate online presence

Housing Wire

From your website to your social media platforms, setting a high standard creates a lasting positive impression on potential clients. Incorporate a blog or magazine-style content Make your website a place not just for active clients, but potential clients. Content plays the long game.

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LendArch hires Karthik Kumar, TCS’s former head of mortgage

Housing Wire

He then spent 18 years at TCS, where he focused on solution architecture, operational delivery and entity transformation for most of the top-40 mortgage lenders and the largest vendors. LendArch has over 30 clients, including lenders and broker firms. Clients include several top 10 lenders in the country.

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10 ways to use virtual reality technology in your real estate business

Housing Wire

Interactive virtual tours In contrast, interactive virtual tours offer a highly engaging and immersive experience for clients. These tours give clients the freedom to navigate and interact with the VR environment. Source Remote client consultations Virtual reality enables real estate agents to conduct remote client consultations.

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Cenlar FSB names Rene Gonzales as chief technology officer

Housing Wire

The new CTO will utilize his prior experience with managing programs and projects, addressing operational efficiency and integrating, implementing and developing new tech solutions in his new C-level role.

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Opinion: Moving beyond tech stack integrations

Housing Wire

They’ve been a point of differentiation and, at times, a competitive advantage for technology providers, and for their clients who recognize their need. Open APIs represent a dramatic advance in software development, even at a time when the introduction of new ideas and concepts is only accelerating.

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United Wholesale Mortgage’s Blink+ tool includes an LOS, POS and CRM all in one package

Housing Wire

At UWM we focus on our client service, operational efficiency and speed to close loans. UWM has significantly invested in our technology team and tech stack, offering career-focused training and development which has contributed to growing this function to over 1,100 team members,” Chief Technology Officer Jason Bressler said.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients. Representing the top 1.5%