Agents Brokerage Design Training 
Housing Wire
OCTOBER 19, 2023
The third day of the highly consequential Sitzer/Burnett class action buyer broker commission lawsuit included a deep dive into the training materials used by various brokerages and the testimony of three of the named plaintiffs. Ketchmark countered this with the fact that nothing on the slides designated things as a model.
Housing Wire
APRIL 22, 2024
With home sales still at historically low levels and uncertainty over the commission lawsuits , real estate brokerage executives prize good leads more than ever. To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates.
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Housing Wire
APRIL 26, 2024
We curated a shortlist of the top real estate podcasts that provide useful information for agents at every stage of their careers. Whether you’re looking to stay informed or motivated, gain market insights, or learn strategies from the masters — our list of the best real estate podcasts for agents can help you level up your business in 2024.
Housing Wire
FEBRUARY 8, 2024
As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients. So let your personality shine.
Housing Wire
FEBRUARY 5, 2024
One of the passions that has spanned my career in its entirety is creating exceptional experiences — for agents and their clients, our brokerage staff and anyone who interacts with our brand. It not only makes The Agency a better place to work by amplifying our unique culture, but it also brings that magic into client interactions.
Housing Wire
AUGUST 3, 2023
Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job? These are large language models (LLMs).
Housing Wire
FEBRUARY 1, 2024
Most importantly, your website should be designed with prospective clients in mind, giving them the exact information they need and steps to get in touch. Remember — your prospective clients are glancing through dozens of agents’ websites. Use a visually appealing color scheme that aligns with your branding guidelines.
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