article thumbnail

Agents might be more tempted to switch brokerages in 2024

Housing Wire

Real estate agents appear to be more open to changing brokerages in 2024 compared to last year, according to a recent Coldwell Banker survey. The report found that 61% of agents plan to stick with their current company this year, down from 75% of agents in 2023.

Brokerage 246
article thumbnail

Brokerage leaders adjusting to commission changes: Q2 BrokerPulse

Housing Wire

Things just keep getting better, according to real estate brokers surveyed for the Q2 2024 HousingWire BrokerPulse survey , with 54% who are “optimistic” about the next three months in residential brokerage, compared to some 48% of those surveyed for the Q1 2024 HousingWire BrokerPulse survey who felt the same.

Brokerage 246
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brokerage executives double down on their lead generation strategies

Housing Wire

With home sales still at historically low levels and uncertainty over the commission lawsuits , real estate brokerage executives prize good leads more than ever. To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates.

Brokerage 421
article thumbnail

“Collusion,” agent training are the focus on day three of the Sitzer/Burnett trial

Housing Wire

The third day of the highly consequential Sitzer/Burnett class action buyer broker commission lawsuit included a deep dive into the training materials used by various brokerages and the testimony of three of the named plaintiffs. Michelle Figgs, the former senior industry analyst at Keller Williams , appeared next.

Training 410
article thumbnail

The Real Brokerage looks to build on 2023’s explosive growth

Housing Wire

With its supercharged growth over the past two years, it is no surprise that The Real Brokerage topped the 2024 RealTrends 500 Top Movers list for both transaction side count and sales volume. But for Real, which runs a virtual brokerage model with revenue sharing for its agents, the goal is to get better, not necessarily bigger.

Brokerage 458
article thumbnail

The Real Brokerage settles Umpa commission lawsuit for $9.25M

Housing Wire

Fast-growing, publicly traded The Real Brokerage announced Monday that it had reached a settlement agreement with the plaintiffs in the Umpa commission lawsuit. The brokerage will pay $9.25 The Real Brokerage closed $14.4 The Umpa suit is the only commission lawsuit in which Real has been named as a defendant.

Brokerage 384
article thumbnail

Agents say their brokerage has their back amid commission mess

Inman

The NAR settlement shook the industry, but agents overwhelmingly told the Inman Intel Index they believe their brokerage has been an effective ally. It's a big win for brokerage training efforts.

Brokerage 126