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As agent and client demand rises, Real launches dedicated luxury division

Housing Wire

By establishing Real Luxury, we will be able to offer our agents who have built successful luxury practices the specialized support, training and resources they need to expand their capabilities and take their business to the next level.” The firm said it is doing this to ensure Real Luxury members stand out.

Clients 388
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Agents might be more tempted to switch brokerages in 2024

Housing Wire

More than half of the respondents (52%) mentioned better referrals and leads, while 44% highlighted better training and education opportunities, and 42% referenced a better commission structure and improved team support. The survey also examined agents’ priorities when choosing a brokerage to affiliate with.

Brokerage 356
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DOJ announces $9M settlement with Washington Trust Company in redlining case

Housing Wire

The DOJ alleges that the bank also failed to train and incentivize its staff to market and advertise its mortgage services to compensate for its lack of presence in these areas. It will also spend $1 million in partnerships and $1 million in advertising. The settlement does not include any civil monetary penalties.

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5 activities real estate agents should do every morning

Housing Wire

Regularly update content, share valuable insights about the local market, and interact with potential clients. Invest in continuing education: Get up to date on the latest trends, regulations, and technologies in the real estate industry by investing in ongoing education and training.

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As the market shifts to purchase, LOs get creative

Housing Wire

Apart from selling produce that is popular in former Soviet countries, these stores represent a marketing opportunity for Alex Naumovych, a loan officer at Draper and Kramer Mortgage Corporation. Borrowers have called me from seeing my advertising in the stores and a couple of Realtors, too.”. trillion in 2021.

Marketing 382
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8 best real estate marketing companies to boost your business in 2024

Housing Wire

Real estate marketing isn’t just about posting a few property listings and hoping for the best. The most successful real estate agents aren’t always the ones with the most experience — but rather those who know how to leverage the best real estate marketing companies and digital tools for their success. per month plus $249.95

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Brokers, here’s how to market yourself as a non-QM broker

Housing Wire

With current market conditions having a negative impact on traditional agency loans, expanding into non-QM products can allow brokers to grow their business and reach a wider borrower pool. But what’s the best way for brokers to market themselves to reach that wider, non-QM audience? Why a solution provider?

Marketing 299