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UWM cuts out title insurer with updated TRAC+ program, rolls out 0% down purchase initiative

Housing Wire

As a result, brokers no longer need to deal with a title company or settlement agent to close a refi. the company also announced ChatUWM, an AI-powered search engine that provides instant responses to clients, including guidelines, matrices, lender tools, and technology. The top U.S. The top U.S. AI CHAT During UWM Live!,

Insurance 428
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Why investors believe CoStar holds a big advantage post-NAR settlement

Housing Wire

Search engine users search “Zillow” more often than “real estate,” and “Zillow” is searched more than three times as often as competitor Realtor.com , according to the same investor materials. That is 12 million more than Netflix and 32 million more than LinkedIn.

Investors 441
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Realtor.com targets sell-side agents with new lead gen toolkit

Housing Wire

We’re focused on growing and engaging that audience even further, because we know it will result in more quality leads for our customers.” Realtor.com has access to a large audience of buyers and sellers, and compared to the competition, a higher portion of our audience is ready to find an agent to help them transact.

Agents 392
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Fed advocates for change in the agent commission dispute

Housing Wire

In a working paper published in late February by Borys Grochulski and Zhu Wang of the Federal Reserve Bank of Richmond , the Fed concluded that the current real estate agent compensation structure “may lead to elevated home prices, overused agent services, and prolonged home searches.” housing market. “One needs to change.

Agents 412
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Zillow’s new AI feature can talk to home shoppers like it’s a friend

Housing Wire

Zillow launched a new AI-powered feature called “natural language search” that can now interpret home shoppers’ colloquial lingo, much like how they would talk to friends and family. Zillow is the first company to implement such a search engine.

Tools 400
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UWM’s controversial mortgage site now an official NBA partner

Inman

Lawsuit alleges search results on Mortgage Matchup are "designed to steer borrowers to brokers who funnel nearly all their business to UWM, regardless of whether UWM offers the most competitive loan terms."

Mortgage 121
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Searching for lead help? SEO Savvy Agent might be the result you need

Inman

A newly launched education product, SEO Savvy Agent, is designed to help real estate sales professionals learn how to build their brands online to land organic, workable leads, according to the company.

Agents 87