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Cadence Bank reaches settlement with DOJ over redlining

Housing Wire

Per the agreement, the bank is also expected to dedicate at least four mortgage LOs to majority- Black and Hispanic neighborhoods in Houston and employ a director of community lending and development who will oversee these efforts, the DOJ said. In the lender’s direct marketing and open house materials, the models were white.

Lending 390
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Study: Real estate firms thrive on repeat and referral business

Housing Wire

On the flip side, interest generated from traditional open houses declined from 2018, according to the National Association of Realtors ’ 2021 Profile of Real Estate Firms. In 2018, 1% of surveyed brokerages said their business came from open houses.

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Mortgage Coach integrates with Insellerate

Housing Wire

Its latest solution, AgentConnect , which was rolled out in June, automatically delivers open house flyers, property websites and landing pages through MLS data real-time, aims to bring higher lead conversion rates and cut origination costs. The post Mortgage Coach integrates with Insellerate appeared first on HousingWire.

Mortgage 377
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CFPB: lenders engaged in redlining, reported bad data

Housing Wire

The watchdog agency found that lenders engaged in deceptive business practices, including violations of the Truth in Lending Act and the Equal Credit Opportunity Act, and provided inaccurate data on mortgage loans. In the lender’s direct marketing and open house materials, the models were white. Presented by: iEmergent.

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Precision Marketing from CoreLogic gives lenders and servicers deep insights into their customer’s intent

Housing Wire

It’s a difficult lending market right now — one in which lenders and servicers can’t afford to lose customers. CoreLogic knows when current clients are demonstra­ting purchase intent (such as visiting open houses or homes listed for sale) or home equity lending needs (visiting contractors, visiting colleges, etc.).

Marketing 244
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How 2020 raised the stakes for the mortgage industry

Housing Wire

Sure, new online lending operations like SoFi, Better and a handful of others are taking advantage of their lack of traditional infrastructure. Digital lending is easier for companies that were born in the cloud. The cloud has helped to accelerate online and virtual processes extending into every step of the lending process.

Mortgage 346
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Black Americans still face massive housing barriers

Housing Wire

On Wednesday, the Consumer Financial Protection Bureau (CFPB) said it will be tightening the screws on mortgage servicers and originators that violate consumer protection laws — including redlining, the racist housing policy that effectively blocked many Black families from obtaining mortgages throughout the middle of the 20th century.