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Flyhomes looks to grow via wholesale channel

Housing Wire

While many proptech companies have struggled to adapt to the slower housing market conditions and challenging venture capital environment, Flyhomes is viewing this as a time to grow. The new channel gave partnered lenders and mortgage brokers access to Flyhome products, including “buy before you sell” and short-term bridge loan products.

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Jason Perkins: Why Now is the Time to Spring Into Digital Marketing

Appraisal Buzz

But it’s when the housing market stagnates and originations dry up that the software really pays off. With CRM software, mortgage lenders are able to use what they know about their borrowers to sell more products and win more business. This latter quality is what sets a robust CRM system apart.

Marketing 397
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‘Don’t panic:’ KW executives address agent questions on NAR commission settlement

Housing Wire

During a virtual open house hosted by Keller Williams to answer agent and broker questions about the settlements in the commission lawsuits , the overwhelming message was for real estate professionals to focus on what they can control. Don’t panic. The executives said they received more than 150 questions.

Agents 388
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Commentary: What an industry pro learned after helping his parents get a reverse mortgage

Housing Wire

Since reverse mortgages generally are not talked about like traditional forward mortgages are, I want to walk through my experience with my parents’ reverse mortgage and talk about lessons I learned — even as someone who already had inside knowledge. The first and most important lesson I learned is that borrowers will need education.

Mortgage 425
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Why are exisitng home prices up year over year?

Housing Wire

The median existing-home price for all housing types in August was $407,100, an increase of 3.9% The other difference in this housing cycle is that credit is very normal, meaning everyone has to qualify for a home loan these days, so sales have real potential to get hard with rising mortgage rates. Existing home prices are up 3.9%

Inventory 502
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Real estate agents: it’s time to prospect expired listings

Housing Wire

There is no greater problem for a motivated seller than figuring out why their home didn’t sell! You are a real estate professional , they have a home to sell. They clearly have a desire to sell and have demonstrated the willingness to list. Earn while you learn. Your job in real estate is to be a problem solver.

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Opinion: Who decides what American neighborhoods look like?

Housing Wire

Concepts like getting a mortgage, taking out a line of credit, buying and selling a property and becoming a landlord are rarely part of classroom discussions or dinner-table conversations, unless your family happens to be in real estate. Selling houses, especially high-end homes, is only one sliver of the real estate world and its impact.