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Download these 9 real estate prospecting letter templates that actually work

Housing Wire

Check out these nine downloadable real estate prospecting letter templates to help you make an impression in your neighborhood or zip code. My name is (your name), and I’m a licensed real estate professional with (your brokerage). Please think of me as your go-to resource for all things real estate.

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Opinion: The elephant in the real estate room? Lowballed appraisals

Housing Wire

The Brookings Institution summed it up well: “Today, downtown Detroit is nearly unrecognizable from previous decades, with new features such as the QLine streetcar system, a renovated Detroit Tigers ballpark, a riverwalk, and Campus Martius Park. Less access and opportunity for area homeowners. Ultimately, this is a double-edged sword.

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10 ways for real estate agents to stay compliant with fair housing laws

Housing Wire

The last thing homebuyers and sellers expect to encounter on their real estate journey is discrimination. But until 1968, unethical practices in real estate prevented thousands of people from renting, buying or selling their homes. Department of Housing and Urban Development and can result in fines and other penalties.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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How to vet private money lenders for real estate investing

Housing Wire

In today’s competitive real estate market, an increasing number of real estate investors are turning to private money lenders to help them close deals faster, enhance property valuations, and increase their returns. Establish a private money lending network for real estate.

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10 ways to use virtual reality technology in your real estate business

Housing Wire

The real estate sector is constantly evolving, and one technology has emerged as a true game changer: virtual reality (VR). While VR has transformed various industries, it is in real estate where its impact truly shines. The following list of ten ways to use VR in real estate could forever change the way you do business.

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Real estate farming: Become the go-to agent in your area using these tips, tools & strategies

Housing Wire

Real estate farming, otherwise known as geo-farming, is a dependable lead generation method that can help to create a steady pipeline of real estate leads and clients in your area. If you want to add effective real estate farming tips, tools and tactics to your marketing arsenal, our guide will show you how it’s done.