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How to become a luxury real estate agent

Housing Wire

You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market. Polished branding and online presence Luxury clients expect excellence in every aspect, including the presentation of their potential homes.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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Savvy real estate agents look beyond ChatGPT

Housing Wire

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

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In defense of the individual real estate agent

Housing Wire

I saw a social media post recently by our local ‘mega-agent’ entitled: “Breaking News: Individual Real Estate agents added to Endangered Professions List!”. This post compares the individual real estate agent to “a tennis player using a wooden racket” or “a football player with a leather helmet.”

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Tom Ferry launches AI coaching chatbot TomAI

Housing Wire

The firm describes TomAI as a “version of ChatGPT trained on 20+ years proven-effective real estate strategy from hundreds of the industry’s leading coaches and thousands of market-dominating agents.” A beta version of the tool launched in August 2023 for Tom Ferry coaching clients. or 8 p.m.”

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10 ways to use virtual reality technology in your real estate business

Housing Wire

According to Matterport, 360 interactive virtual tour integration in real estate listings increases the likelihood of homebuyers reaching out to agents by a significant 95%. Moreover, properties featuring 3D tours spend less time on the market — typically around one-third less time — and agents can secure higher selling prices.

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Why regular check-ins are the unsung heroes of agent retention

Housing Wire

However, the tactical approach of regular check-ins and focusing on retention as a cornerstone of fortifying your real estate agent ranks is often underestimated or overlooked. Anticipating burnout: The subtle warning signs Peaks of high earnings and troughs of scrambling for new deals define real estate.

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