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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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Opinion: Sitzer/Burnett decision presents an uncertain future for buyer agents

Housing Wire

Real estate agents are facing a contracting issue that could seriously upend the traditional housing landscape. The true value of a buyer agent lies in their negotiating skills and existing relationships with listing agents. I’ve advocated for loan officers and real estate agents my entire career.

Agents 407
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Marketing matters: How to stand out in a challenging mortgage environment

Housing Wire

Luckily, the mortgage industry is cyclical, so let’s take a look at how you can turn a negative into a positive and grab clients’ attention through effective marketing , ultimately growing your book while others’ shrink. Below are a few ways originators can best present themselves to real estate agents and stand out in a saturated market.

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Nevada real estate firms hit with second commission lawsuit

Housing Wire

A second home seller in Nevada has filed a lawsuit alleging that real estate industry players in the state have colluded to artificially inflate real estate agent commissions. 16, 2020, and the present. 16, 2020, and the present. The copycat commission lawsuit was filed on Friday in U.S.

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Tom Ferry launches AI coaching chatbot TomAI

Housing Wire

“TomAI is helping me more than any other AI tool out there,” Tracy Duggan, a Memphis-based agens and Tom Ferry coaching client, said in a statement. A beta version of the tool launched in August 2023 for Tom Ferry coaching clients. or 8 p.m.”

Tools 311
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Gary Keller brings buyers’ agent value proposition front and center

Housing Wire

At the 2024 Keller Williams Family Reunion event in Las Vegas, co-founder and executive chairman Gary Keller took the stage on Tuesday and spoke to a room full of real estate agents about the importance of buyer agency agreements within the context of the ongoing antitrust lawsuits.

Buyers 408
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Commission lawsuits head to Utah

Housing Wire

District Court in Utah, accusing real estate industry players of colluding to artificially inflate real estate agent commissions. 9, 2020, and the present, and paid a buyer broker commission. Despite being listed in the suit, the four MLSs are not listed as defendants.