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10 ways to use virtual reality technology in your real estate business

Housing Wire

The following list of ten ways to use VR in real estate could forever change the way you do business. Real estate agents can utilize VR to create interactive and engaging platforms that allow buyers to navigate properties virtually, gaining a comprehensive understanding of their layout, design and spatial qualities.

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Fintech Maxwell launches POS feature that offers tailored workflows for lenders

Housing Wire

Lenders can also define workflows and business rules for any mortgage product, including construction loans, manufactured home loans, home equity loans and bridge loans. Unlike off-the-shelf POS solutions, Blueprint Builder allows lenders to customize technology that is designed to help improve operations, Maxwell noted.

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How to build a comprehensive real estate online presence

Housing Wire

A well-designed and captivating digital platform instantly conveys professionalism, credibility and exclusivity — and the opposite can turn customers away. From your website to your social media platforms, setting a high standard creates a lasting positive impression on potential clients. The key is to adapt to how your business grows.

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Opinion: How marketing automation saved an LO’s business

Housing Wire

But when it comes to marketing a real estate or mortgage lending business, people who have made a sale in the past often consider marketing automation a “nice to have.”. He knew it would be really tough to maintain the relationships with his partners and clients from a hospital bed. How marketing automation saved Mike’s business.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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How to become a luxury real estate agent

Housing Wire

If you’re known in your market as the expert who successfully sells properties between $1 to $3 million, how do you start getting clients looking for homes valued at $10 million+? Develop in-depth knowledge, showcase your expertise, and position yourself as the go-to authority in that property or market niche. Visit Agent Image 3.

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Brokerage executives double down on their lead generation strategies

Housing Wire

To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates. Meanwhile, a customer relationship management system, along with experts in marketing, sales and other areas, are designed to support these teams, he said. “If

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