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5 steps to succeed as a real estate agent in a down market 

Housing Wire

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

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Real estate agents’ 12-month prospecting plan

Housing Wire

Event marketing can be key to success in building relationships and meeting new potential buyers and sellers. Or, ‘I love referral business!’ You can use these for door-knocking, lead follow-up, open house giveaways, and at the closing table. Serve apple cider or partner with your local coffee house to cater the event.

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‘Find buyers before agents!’ Mortgage industry reacts to the NAR settlement

Housing Wire

These housing professionals have been gaming out the potential impact on buyersagents – a significant source of referrals. Loan officers and mortgage executives expect home sellers and homebuyers to negotiate more aggressively on commission paid to buyer agents, potentially bringing costs down.

Buyers 501
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Four ways real estate agents and brokers can leverage artificial intelligence

Housing Wire

This piece will explore some of the key domains where AI is having the greatest impact for real estate agents, brokers and the innovative companies leading the charge. Automating client engagement Lead engagement is another crucial element of any real estate business.

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Real estate agents can host virtual home tours with this new solution

Housing Wire

On Wednesday, real estate tech company Zigzy launched beta testing of Townify, a solution that enables real estate agents to host virtual open houses , which has become a necessity in a time when we are told to remain socially distant, the company said in a release. Additionally, 75% of U.S.

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14 real estate trends Gen Z buyers are looking for

Housing Wire

Baby boomers and millennials have dominated the home-buying conversation in recent decades, but a new generation of homeowners is browsing online listings, heading to open houses and planning their home-buying budget. Here are 14 real estate trends Gen Z buyers won’t pass up. Gen Z values diversity and inclusivity.

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Real estate agents: it’s time to prospect expired listings

Housing Wire

Because it’s not just the expired listing that you are selling, i t’s the additional business it creates for you. You can sell that listing, generate buyers from your marketing, open houses, and prospecting around that listing, then lather, rinse, and repeat. They are much more ‘coachable’ and motivated.