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Real estate agents’ 12-month prospecting plan

Housing Wire

Event marketing can be key to success in building relationships and meeting new potential buyers and sellers. You can use these for door-knocking, lead follow-up, open house giveaways, and at the closing table. Door-knock your neighborhood prior to your open houses with red, white, and blue candy and flags.

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5 steps to succeed as a real estate agent in a down market 

Housing Wire

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

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‘Find buyers before agents!’ Mortgage industry reacts to the NAR settlement

Housing Wire

These housing professionals have been gaming out the potential impact on buyersagents – a significant source of referrals. Loan officers and mortgage executives expect home sellers and homebuyers to negotiate more aggressively on commission paid to buyer agents, potentially bringing costs down.

Buyers 501
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NAR: 31% of Realtors say they feel unsafe at open houses

Housing Wire

Real estate agent safety has been a concern for years, as the job requires showing empty homes or homes occupied by others, and meeting new people, often alone. Just this week, NAR reported that a real estate agent in Draper, Utah, was showing what she thought was a vacant house for sale to a potential buyer.

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Four ways real estate agents and brokers can leverage artificial intelligence

Housing Wire

This piece will explore some of the key domains where AI is having the greatest impact for real estate agents, brokers and the innovative companies leading the charge. The vast majority of real estate agents do not make it past the first touchpoint before they drop off, leaving an immense amount of opportunity on the table.”

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Real estate agents can host virtual home tours with this new solution

Housing Wire

On Wednesday, real estate tech company Zigzy launched beta testing of Townify, a solution that enables real estate agents to host virtual open houses , which has become a necessity in a time when we are told to remain socially distant, the company said in a release. Additionally, 75% of U.S.

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14 real estate trends Gen Z buyers are looking for

Housing Wire

Baby boomers and millennials have dominated the home-buying conversation in recent decades, but a new generation of homeowners is browsing online listings, heading to open houses and planning their home-buying budget. Here are 14 real estate trends Gen Z buyers won’t pass up. Gen Z values diversity and inclusivity.