Housing Wire

JULY 17, 2023

This transformative technology has opened up a new world of possibilities, empowering agents and captivating potential buyers like never before. The following list of ten ways to use VR in real estate could forever change the way you do business.

Real Estate 266

Real Estate Technology Business Real Estate Agent 266

Housing Wire

SEPTEMBER 8, 2022

But when it comes to marketing a real estate or mortgage lending business, people who have made a sale in the past often consider marketing automation a “nice to have.”. How marketing automation saved Mike’s business. Thanks to this technology, most of his customers and business partners didn’t even know he was sick.

Business 406

Business Marketing Technology Tools 406

Housing Wire

FEBRUARY 14, 2024

Jeremy Foster, founder and chairman of Calque Buying a home today can be stressful and fraught with complicated issues, such as contingencies requiring the buyer to sell their current home before qualifying for the home they want to buy. JF: We’ve carefully designed our processes, so our incentives are always aligned with yours.

Buyers 366

Buyers Loan Officers Real Estate Agent Agents 366

Appraisal Buzz

APRIL 10, 2024

CIPs are typically smaller pools of loans that are geographically focused and marketed to encourage participation by non-profit organizations, minority- and women-owned businesses (MWOBs), and smaller investors. a woman-owned and -controlled business, as advisors. and First Financial Network, Inc.,

Investors 363

Investors Buyers Design Business 363

Housing Wire

FEBRUARY 21, 2024

Keller Williams Realty has partnered exclusively with the online learning platform Coursera to offer a comprehensive introduction to the business of real estate. KW actively supports any individual’s ability to build a career worth having or businesses worth owning.” Coursera boasted 142 million users at the end of 2023.

Real Estate 417

Real Estate Real Estate Agent Realty Clients 417

Housing Wire

SEPTEMBER 20, 2023

A well-designed and captivating digital platform instantly conveys professionalism, credibility and exclusivity — and the opposite can turn customers away. Keep your online presence on brand Choose a clean and sophisticated design that reflects the essence of luxury real estate and your existing brand.

Real Estate 378

Real Estate Brokerage Luxury Properties Design 378

Housing Wire

APRIL 22, 2024

To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates. Meanwhile, a customer relationship management system, along with experts in marketing, sales and other areas, are designed to support these teams, he said. “If

Brokerage 341

Brokerage Real Estate Realtors Real Estate Agent 341

Housing Wire

APRIL 3, 2024

Analysts and industry experts attributed the differing stock performances to the business-model discrepancies between Zillow and Homes.com. Zillow is mostly known for its practice of selling buyer agent leads through its Premier Agent program, while Homes.com has touted its “your listing, your lead” model, which focuses on seller agents.

Real Estate 369

Real Estate Agents Buyers Business 369

Housing Wire

NOVEMBER 14, 2023

Altos Reports Altos Reports help real estate professionals generate new leads, close more business, and stay one step ahead of the market. Product Fast Facts #1 Altos offers real-time market insights for any area in the country, delivered via beautifully designed, interactive market reports that are custom-branded for your business. #2

Real Estate 270

Real Estate Design Sellers Business 270

Housing Wire

FEBRUARY 1, 2024

His first order of business will be to integrate Balance Homes’ product and team with the EasyKnock platform. He also has experience designing and building digital products for companies like Google , Mattel , Samsung , Target and JetBlue. In May 2023, the company gobbled up Ribbon , a power buyer firm.

Technology 355

Technology Development Brokerage Design 355

Housing Wire

JANUARY 2, 2024

Umpa sold his Ohio home with Redfin and his Maryland home with Compass , and the suit states that he “paid a substantial buyer-broker compensation,” in both transactions. Because this blanket offer must be made available to every buyer-broker using the MLS (i.e.,

Sellers 385

Sellers Brokerage Real Estate Realtors 385

Housing Wire

OCTOBER 12, 2023

Wholesale lender The Loan Store launched a consumer rewards program designed to help mortgage brokers offer competitive mortgage rates. In April, the lender bought the wholesale lending business from the now-defunct Home Point Capital.

Lending 366

Lending Design Government Tools 366

Housing Wire

MARCH 13, 2024

Similarly, data-driven marketing can be more cost effective, helping you focus your marketing budget on homeowners who are most likely to sell, and on buyers who are actively looking for their next home. Need more examples?

Real Estate Agent 365

Real Estate Agent Tools Real Estate Agents 365

Housing Wire

FEBRUARY 8, 2024

Both buyers and sellers value the combined benefits of his individual talents along with membership in one of the most respected real estate firms in New York City. Accreditations and designations Highlight your professional credentials and any special designations you’ve earned. Jane Doe specializes in luxury markets.”

Real Estate Agent 377

Real Estate Agent Real Estate Agents Clients 377

Housing Wire

FEBRUARY 1, 2024

Your real estate website should serve multiple functions, almost like a digital business card with an MLS listing storefront, a booking platform, a home valuation page, and even your background story and biography. Use quantifiable data, such as your total volume of sales or number of years in the business, to demonstrate your credibility.

Real Estate 419

Real Estate Real Estate Agent Agents Brokerage 419

Housing Wire

NOVEMBER 8, 2023

million Realtors are in the business of streamlining processes to best serve all current and future homeowners across this country,” said Tracy Kasper, president of NAR, in a statement. The proposed FEMA form would not be useful to buyers and duplicative for sellers, virtually having them check the same box on a different form.”

Legal 327

Legal Law Insurance Real Estate 327

Housing Wire

JANUARY 17, 2024

1 With over 12,000 Americans turning 65 every day in 2024, this burgeoning market will undoubtedly continue to bring more buyers and sellers to the table over the next decade. That’s where reverse purchase financing comes into play, the funding option specifically designed for older Americans.

Finance 428

Finance Real Estate Agent Real Estate Insurance 428

Housing Wire

APRIL 24, 2024

While the real estate industry is forever in flux, one constant is that it’s a relationship business. Today, It is an all-in-one platform designed to help real estate agents manage many aspects of their business, including building meaningful relationships to grow repeat and referral business with clients. Wondering how?

Real Estate 347

Real Estate Clients Tools Contracts 347

Housing Wire

SEPTEMBER 6, 2023

Generative artificial intellegence, such as ChatGPT, is changing everything—a statement that comes as little surprise to anyone these days, and least of all to the many real estate agents whose markets are being saturated by artificial intelligence (AI)-empowered buyers. Keep Up AI is making buyers smarter.

Real Estate Agent 351

Real Estate Agent Real Estate Agents Marketing 351

Housing Wire

JULY 28, 2021

Statistics show that anywhere from 88–90% of home buyers with an agent and use that agent as their go-to source for information. A beautifully designed website can be an amazing tool to drive demand and capture those all-important leads. However, the majority of home searches begin online. Plus, homebuyers are savvy, like really savvy.

Brokerage 545

Brokerage Real Estate Agents Clients 545

Housing Wire

MAY 14, 2024

Another issue is home sellers’ bias against buyers using FHA loans, where offers from non-FHA borrowers are often selected even though lower in price. CHLA commends FHA for its work on its “Mythbusters” initiative, designed to blow up the myths around FHA loans by educating lenders and home sellers.

Sellers 282

Sellers Realty Insurance Realtors 282

McKissock

MAY 15, 2023

Thinking about starting an appraisal business? Perhaps you’re taking over that business because your mentor is retiring; maybe you’re relocating to another market; maybe you’re starting a competing firm. Depending on circumstances, the costs of starting an appraisal business can range from fairly high to very low.

Business 71

Business Appraisal Advertising Real Estate 71

Housing Wire

APRIL 22, 2024

Lickstein helped craft an AI-powered tool designed to educate brokers and is currently developing a compliance framework. Eventually, this person ended up working for his company and was the first to ask about ChatGPT’s use in the business. Different use cases Each panelist comes to the AI discussion from a different angle.

Real Estate 361

Real Estate Tools Brokerage Technology 361

Housing Wire

FEBRUARY 23, 2024

agent count and to expand its mortgage business. He said leaders are confident that these areas can “grow into a meaningful revenue business.” With this in mind, Carlson said two of the firm’s main priorities are to stabilize and grow its U.S.

Agents 404

Agents Investing Brokerage Design 404

Housing Wire

JANUARY 26, 2024

When the internet came along, it changed everything, except one thing — it didn’t change the way this business has run, and it is the corporate titans that are doing this.” That’s just one of the small details of our business that Michael is unaware of,” Lamacchia said. This is a free, open, capitalist society,” Lamacchia said.

Realtors 414

Realtors Law Agents Real Estate 414

Housing Wire

APRIL 15, 2021

The MBA is estimating record purchase volume for the rest of this year, but climbing mortgage rates and low inventory mean it won’t be easy to capture your share of business. The challenges of helping consumers become homeowners in this housing market is why we’ve designed our virtual event around “All Eyes on Purchase.”

Marketing 272

Marketing Design Real Estate Inventory 272

Housing Wire

FEBRUARY 14, 2024

Use this tool: Coffee & Contracts Thoughtfully designed by former real estate agent Haley Ingram, Coffee & Contracts offers a suite of upscale social media templates for every social platform. Visit Coffee & Contracts 2. Consistency in branding across all platforms reinforces your credibility in the luxury real estate market.

Real Estate Agent 381

Real Estate Agent Real Estate Agents Luxury Properties 381

Inman

JANUARY 5, 2024

Billed as a lifetime engagement solution, Hōm offers a lot for the growing agent targeting first-time buyers, but it's more an assemblage of nice-to-haves than an application designed to create meaningful change.

Design 134

Design Agents Buyers Business 134

Housing Wire

MARCH 13, 2023

There’s a time and place to be humble, just not when you’re marketing yourself and your business. In 2022, 96% of all buyers used online tools during their home search. 88% of consumers consult reviews online when discovering a local business, and 49% say they trust online reviews as much as personal recommendations.

Insurance 315

Insurance Clients Business Marketing 315

Housing Wire

FEBRUARY 26, 2024

Ahead, we list the best real estate marketing companies to help you grow your business. Rather than pushing leads to multiple agents at once, Market Leader pairs potential buyers with the best suited agents for them, eliminating the competitive mad dash and ensuring a calmer process for everyone involved. (A per month plus $249.95

Real Estate 362

Real Estate Business Real Estate Agent Marketing 362

Housing Wire

MARCH 28, 2022

I’ve been in this business 25 years, and the mix of disruptive forces at play right now is new, real, and, I think, lasting. For those agents who do have plenty of business, the velocity of the market is unreal. Talk to us about your perspective on how this practice applies in the mortgage business.

Realtors 333

Realtors Real Estate Agent Marketing Advertising 333

Listing Spark

APRIL 27, 2023

Episode Summary In this episode, Aaron Jistel interviews Lori Carlisle, the president of Model Property Brands, discussing the importance of home staging for selling properties, decluttering, depersonalizing the property, current trends in home staging, and the ideal customers and projects for their staging and design business.

Design 36

Design Real Estate Buyers Sellers 36

Housing Wire

MAY 17, 2024

As a real estate agent , you’re in the business of helping people plan for their future — whether it’s helping prospective buyers find their forever home, starter house , or next investment property. Designed for self-employed individuals, a solo 401(k) offers many of the same perks as a workplace 401(k) — with a few caveats.

Real Estate Agent 334

Real Estate Agent Real Estate Agents Investing 334

Housing Wire

NOVEMBER 13, 2023

The writer in the Economist says, “…either the fat fee [real estate commission] inflates the house price, or the buyer ends up paying a similar fee when he or she sells.” This is from the Editorial Board of The Wall Street Journal, “Ninety percent of transactions offer buyer agent commissions of exactly 3%.”

Real Estate 344

Real Estate Realtors Agents Buyers 344

Housing Wire

APRIL 26, 2024

Whether you’re looking to stay informed or motivated, gain market insights, or learn strategies from the masters — our list of the best real estate podcasts for agents can help you level up your business in 2024. In a recent episode, Nashville agent Marie Lee shares how she targets out-of-state buyers relocating to Nashville.

Real Estate 439

Real Estate Agents Real Estate Agent Training 439

Housing Wire

APRIL 22, 2024

With Wise Pelican, you can try both — it’s a fantastic resource for beautifully designed postcards and letters. There are still plenty of buyers interested in this area. In fact, we had (number) offers, which means there are still ready, willing, and qualified buyers eager to make an offer!

Real Estate 346

Real Estate Open Houses Brokerage Real Estate Agent 346

Housing Wire

DECEMBER 20, 2022

Zoom meetings from home offices have become widely used— in addition to other tech tools like Skype, MS Teams , Bluebeam and CaptureQA — to support productivity at home and for business to continue. Both can unravel the most sustainably designed and constructed healthy home-work environment.

Design 360

Design Technology Construction Architecture 360