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Bright MLS teams up with Collabra Technology

Housing Wire

Agents subscribed to Bright MLS now have access to a built-in advertising tool through a new partnership with Collabra Technology , according to an announcement on Tuesday. The tool also automatically builds advertising for agents that includes their business details, including their name and brokerage.

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The Real Brokerage settles Umpa commission lawsuit for $9.25M

Housing Wire

Fast-growing, publicly traded The Real Brokerage announced Monday that it had reached a settlement agreement with the plaintiffs in the Umpa commission lawsuit. The brokerage will pay $9.25 The Real Brokerage closed $14.4 The Umpa suit is the only commission lawsuit in which Real has been named as a defendant.

Brokerage 365
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Proptech startup Courted grows its roster of brokerage partnerships 

Housing Wire

Co-founded by Sean Soderstrom, Dan Breitbach and Joe Urciuoli, the proptech company sells an AI-powered software platform to help real estate brokerages with their recruiting efforts. Courted identified three main problems with how brokerages have historically recruited agents. The company has expanded to 50 markets in the U.S.

Brokerage 349
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47-year-old Florida indie brokerage joins RE/MAX

Housing Wire

The allure of the name recognition of large national brands is causing many independent brokerages to affiliate as mortgage rates rise and housing inventory remains low. The brokerage, which was founded in 1976 by Gene Boone, will now be known as RE/MAX Foxfire.

Brokerage 371
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Howard Hanna partners with Zillow on AI tool for agents 

Housing Wire

Independent brokerage Howard Hanna Real Estate Services has partnered with Zillow ’s ShowingTime+ to allow agents in the Cleveland and Pittsburgh areas to leverage the Listing Showcase tool. Launched in June 2023, Listing Showcase is an AI-powered listing tool available exclusively on Zillow.

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The Real Brokerage CTO shares all things AI and practical uses

Housing Wire

In today’s RealTrending Pritesh Damani , CTO for The Real Brokerage , shares how his team developed Leo, an AI assistant for teams and brokers. More than that, he discusses potential uses for brokerage leaders in streamlining business and recruiting. And it becomes an incredible tool.

Brokerage 392
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Independent brokerage Keyes partners with data provider BHR

Housing Wire

Florida -based Keyes Company , an independent real estate brokerage , partnered with housing data aggregator BHR , the company announced Tuesday. The tool also comes with an AI-powered assistant, Aiden, which can answer any question on a property. The product can be used as a tool to generate client leads.

Brokerage 342