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Brokerage executives double down on their lead generation strategies

Housing Wire

With home sales still at historically low levels and uncertainty over the commission lawsuits , real estate brokerage executives prize good leads more than ever. To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates.

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Motto sues UMortgage for ‘tortious interference’ in franchise contract

Housing Wire

Denver-based brokerage franchise Motto Mortgage , owned by RE/MAX , has accused broker shop UMortgage of “tortious interference” in its contract with a former franchisee called TRB Solutions, whose controlling member was Breon Price, the top-producing loan officer. According to a lawsuit filed in March in a U.S

Contracts 349
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Protecting homeowners from predatory business practices

Housing Wire

During this National Homeownership Month in particular, homeowners should be wary of a new business practice preying upon vulnerable homeowners — non-title recorded agreements for personal service ( NTRAPS ), long-term listing agreements that entrap consumers. Together, we can end this predatory business practice once and for all.

Business 371
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Now is a great time for brokerage acquisitions: RealTrends Consulting

Housing Wire

In fact, the sweet spot for acquisitions over the next couple of years is going to be the small one-office brokerage firms.” With the headwinds facing the real estate industry, Wright and Murray believe smaller brokerage firms will be looking for a place to land, making acquisitions a possibility for even one-office, 25 agent firms.

Brokerage 343
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Thinking of selling your real estate brokerage? Here’s how to prepare

Housing Wire

We’ve learned a few things along the way, and if you’re thinking about selling your real estate brokerage firm, whether next month or five years from now, one of our biggest pieces of advice can be captured in two words — clean data. Disclosure schedules essentially memorialize or qualify key aspects of the business.

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8 best real estate marketing companies to boost your business in 2024

Housing Wire

Ahead, we list the best real estate marketing companies to help you grow your business. Summary Market Leader Agent Image LabCoat Agents Coffee & Contracts Luxury Presence RealGeeks iNCOM ProspectsPLUS! We examined factors like pricing, features, support and customer reviews. per month plus $249.95 per month plus $249.95

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Keller Williams faces three lawsuits tied to its profit-sharing program 

Housing Wire

Hill — have taken legal action against the real estate brokerage by filing three separate class-action lawsuits, Inman first reported on Tuesday. Allegations include breach of contract and unjust enrichment, with damages sought at $250 million. This change will not affect agents that retire or leave the real estate brokerage business.

Brokerage 489