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25 books real estate leaders are reading today

Housing Wire

Looking for a book to push your mindset to positivity? In the Q2 2023 BrokerPulse survey , RealTrends asked real estate leaders what books they’re reading for motivation, inspiration and leadership advice. He gives actionable steps and tools for developing ideal team players. Grow as a leader?

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Yes, real estate agents need to protect trademark rights in your brand

Housing Wire

I am a big believer in developing a brand for your real estate business from Day One. The power of branding in real estate In the real estate world, there’s a prevailing belief that “You are the brand” as an agent. A great brand is a valuable tool, and it’s worth protecting.

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Marketing matters: How to stand out in a challenging mortgage environment

Housing Wire

Every loan on your book matters more than ever; the next lead you have is your most important. Luckily, the mortgage industry is cyclical, so let’s take a look at how you can turn a negative into a positive and grab clients’ attention through effective marketing , ultimately growing your book while others’ shrink.

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14 powerful tips to master networking as an introvert in real estate

Housing Wire

As an introverted real estate agent and coach, I know firsthand how challenging networking can be. I started Move Over Extroverts to teach other agents how to face their fears and clear this common hurdle. We include role-play sessions specifically for introverted real estate agents. Scary, right?

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Top 8 Must-Read Negotiation Books for Real Estate Agents

McKissock

As a real estate agent, your income is determined by your ability to close the deal. To successfully master the art of real estate negotiations, you’ll want to find the most creative and powerful strategies available. Top 8 Books to Sharpen Your Negotiation Skills. By David Sally. By Chris Voss and Tahl Raz.

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Guaranteed Rate to acquire Stearns Lending

Housing Wire

In a statement confirming the deal Tuesday afternoon, Guaranteed Rate said the acquisition of Stearns would enable a boost in retail loan originations and further scale its JV platform, while also developing “new multichannel capabilities.”

Lending 538
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12 Ways the Best Real Estate Agents Wow Their Clients

McKissock

Want to take your business to the next level and develop real estate clients who will become evangelists for your brand? Follow these useful tips: What the best real estate agents know about wowing their clients. Connect them to businesses you trust. Careers—in every imaginable field—work the same.”