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A Contract is Born

The Appraiser Coach

What makes a contract a contract? Is it the legal prose, the professional typesetting, or the date across the top? I’m no lawyer, but my mentor once told me that. Read More.

Contracts 195
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Better faces $1.86M suit for breaching ad placement agreements 

Housing Wire

million suit for breaching advertising placement agreements with digital and print publisher Meredith Operations Corporation. Better’s advertisements were featured on more than 20 of Meredith’s brands, including Martha Stewart , Better Home & Gardens , Real Simple and Southern Living , agreements attached in the filing showed.

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Opinion: More can be done to shorten the average time to close

Housing Wire

In fact, if you were to describe the home-buying experience solely upon the things we see in advertisements, the home-buying process would end with the sales contract, and all parties would merrily proceed directly to the handing over of the keys. There’s an entire industry built upon the “what’s next” in question.

HOA 410
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SmartZip Review: Can data improve your prospecting game?

Housing Wire

Exclusivity: No Trial period: No Contract requirements: Annual contract required SmartZip is a lead generation, marketing and CRM solution founded in 2008. Smart Targeting: Automated marketing to homeowners, including an eight-week, eight-email drip campaign, targeted online advertising, and direct mail.

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Opinion: More should be done to shorten the average time to close

Housing Wire

In fact, if you were to describe the home buying experience solely upon the things we see in advertisements, the process would end with the sales contract and all parties would merrily proceed directly to the handing over of the keys. The good news is that this trend towards a general adoption of technology seems to be accelerating.

HOA 396
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EasyKnock under fire for “deceptive” sale-leaseback practices in Massachusetts

Housing Wire

According to the attorney general’s office, their investigation found that “EasyKnock targeted consumers with online advertisements that used loan-like language and failed to adequately disclose that the company’s products require the consumer to sell their home to EasyKnock.”

Tenants 287
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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

Then, drive traffic to your home valuation page using social media or targeted advertising. They let you pay to “own “ your zip code at their home valuation page, homevalues.com, and do all the advertising work for you. Top tool: Market Leader Tools like Market Leader make driving sellers to home valuation pages easy.