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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

Tools 411
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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

Active vs. passive real estate prospecting Real estate prospecting ideas Tips for effective real estate prospecting What is real estate prospecting? The objective is to generate leads and build a pipeline of prospective business opportunities to sustain and grow their real estate business.

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Recruiting real estate agents: A complete roadmap for 2024

Housing Wire

To help, we put together this guide to walk you through our nine-step system to recruit, nurture, and retain producing agents in 2024. Here are two proven strategies top recruiters use to find out what local agents want from a brokerage: Networking The best way to find out what different types of agents want from a new brokerage?

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Real estate farming: Become the go-to agent in your area using these tips, tools & strategies

Housing Wire

Real estate farming is a slow-burn strategy where consistency and intentionality matter, but when it’s done right, your efforts can yield long-ranging results when guided by a community-first approach. In this article What is real estate farming? Why should I try real estate farming?

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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

By analyzing hundreds of relevant data points, including market trends, historical sales data, consumer behavior, credit card debt, and more, AI tools can forecast which properties are more likely to be listed for sale in the near future. Data analysis allows real estate agents to focus their marketing efforts (and budget!)

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28 real estate circle prospecting ideas, tips, tools & scripts

Housing Wire

8 circle prospecting ideas — a deep dive 8 effective circle prospecting scripts 9 pro tips for expert-level circle prospecting 3 circle prospecting tools What is circle prospecting? There are numerous tech tools available to agents to help with prospecting. In this article What is circle prospecting?

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9 tips for homebuyers in non-disclosure states

Housing Wire

Work with a real estate professional with MLS access In non-disclosure states, the role of real estate agents becomes even more crucial. Experienced agents have access to databases, networks, and resources that can help buyers gather information about recent sales in the area.