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How to build a comprehensive real estate online presence

Housing Wire

First impressions matter, especially in the luxury real estate market. A well-designed and captivating digital platform instantly conveys professionalism, credibility and exclusivity — and the opposite can turn customers away. Prioritize the inclusion of engaging and informative articles related to luxury real estate.

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HousingWire Magazine: December 2021/ January 2022

Housing Wire

Unlike asking a Magic 8 Ball about the future and crossing your fingers that you get the answer you want, this December/January issue was designed to give as much clarity and insight as possible around what to expect in housing in 2022, so you can enter the next year ready to compete. To see all HousingWire Magazine issues, click here.

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Get more real estate buyer leads in 2024

Housing Wire

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Extending a broad (but strategic) net is part of knowing how to generate buyer leads in real estate. Of course, you can’t do everything — but consistency is important.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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Real estate agents, here’s how to provide exceptional real estate service at scale

Housing Wire

At The Agency, we have a unique position as both a real estate brand and a lifestyle brand. Not only do we help clients buy and sell real estate, but we also create incredible lifestyle content — from The Agency Journal blog to our magazine and beyond. We make great impressions.

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HousingWire Magazine: October/November Supplement

Housing Wire

Take a look and consider your options — from ways to improve your eClosing strategy to software to streamline your appraisal management, the products featured in this supplement are designed to meet specific needs across the housing industry. It may be a hard season for many, but there is hope on the horizon.

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Opinion: Here’s what people are getting wrong about real estate commissions

Housing Wire

I recently read editorials and articles by such esteemed publications as The Economist , Entrepreneur Magazine , and The Wall Street Journal concerning the antitrust real estate commission lawsuits. The current marketplace has been designed to reduce friction in the transaction.