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What mortgage lenders need to know about wholesale

Housing Wire

HousingWire recently spoke with Desmond Smith , chief growth officer at United Wholesale Mortgage , about the role that wholesale lending plays in the mortgage ecosystem and common myths and misconceptions about becoming an independent mortgage broker. HousingWire: What role has wholesale lending historically played in the mortgage ecosystem?

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Rocket goes local: Testing the waters or shifting its strategy? 

Housing Wire

Its centralized call center business model, which Rocket relied upon to dominate an unprecedented refi market , isn’t as durable when interest rates are high, there are few refi opportunities and having strong relationships with real estate agents is what brings home the bacon. And Rocket is well aware.

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A shift in strategy? Rocket Mortgage looks to hire local LOs 

Housing Wire

“You can lend where you live and continue to build relationships with clients and real estate agents in your community. We have Rocket retail, and we compete,” Fawaz said. Fawaz said that Rocket has always been supportive of the broker community, in contrast to what Ishbia has been claiming.

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Rick Arvielo on New American Funding’s acquisition strategy

Housing Wire

Rick Arvielo: What’s interesting about our growth is that we are the 13 th largest retail IMB in the country, but we’re only in about a third of the United States. We grew with a call center model for the first 10 years and only got into outside distributed retail 11 years ago. What made Draper and Kramer a good fit for NAF to acquire?

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This growing IMB aims to capture leads through its proprietary tech, not agent referrals

Housing Wire

Roughly 20% of Cliffco’s production comes from the wholesale channel and 80% of origination volume comes from its retail channel – through which it offers GSE, government loans and non-QM products. Cliffco’s proprietary CRM platform enables loan officers to break away from being heavily dependent on real estate agents for referrals. “In

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Some lenders won’t survive the purchase mortgage market of 2022

Housing Wire

Consolidation in the mortgage industry is likely in 2022, analysts and lending executives said. A seasoned retail and commercial banking salesman in Fort Wayne, Indiana, the 39-year-old Woodward joined Interfirst Mortgage as a loan officer in October 2020 after a recommendation from an old college friend. It just has not gone well.”.

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In a brutal market, lenders seize on correspondent

Housing Wire

Despite struggles in retail and wholesale, Pennymac has remained a standout in the correspondent channel, in which lenders aggregate loans from smaller originators. Meanwhile, the retail channel’s market share slipped to 56% of the overall originations pie in the third quarter of 2022. Bank Home Mortgage and Planet Home Lending.

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