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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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Top 5 home improvement projects real estate agents should recommend to sellers

Housing Wire

Many sellers have returned to offering concessions and dropping prices to entice buyers. The “same old listing presentation” and tired marketing tactics aren’t cutting it for agents looking to win listings in today’s competitive and tight market. We’ve all witnessed the housing market slowdown that has occurred over the last year.

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14 real estate trends Gen Z buyers are looking for

Housing Wire

Here are 14 real estate trends Gen Z buyers won’t pass up. Gen Z likes to stay close to home With the continued trend of remote work and little desire for a long commute, Gen Z buyers are moving to homes in walkable communities with nearby amenities. Gen Z values diversity and inclusivity.

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How 2020 exposed a greater need for collaboration between real estate agents and LOs

Housing Wire

Successful agents, brokerages and loan officers of the future are going to rely significantly on technology to find, nurture and engage with buyers and sellers while also playing an expanding role as personal advisors in all things related to mortgage, insurance, moving, renovating and new home transitioning.

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loanDepot CEO talks ‘longer and tougher’ mortgage cycle, NAR settlement and cyberattacks 

Housing Wire

Amid a higher rate environment when refinances are scarce, Martell said that loanDepot sees opportunities in other products, such as renovation loans and home equity lines of credit (HELOCs). The company now has a digital HELOC offering. Martell believes there will not be “a zero commission” market.

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7 Mistakes Real Estate Agents Should Avoid

Birmingham Appraisal

Tips To Make An Agent’s Life Easier The job of a real estate agent is extensive. There was a popular post that many agents were sharing on Facebook recently that listed all of the hats that an agent must wear. In addition to emotions, some buyers do not understand the concept of cost versus value.

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Frustrated homebuyers turn to fixer-uppers

Housing Wire

Patrick, a first-time homebuyer, was competing with buyers who were waiving basic contingency requirements and/or putting in offers that far exceeded the seller’s asking price. After months of slogging through a string of disappointments, Patrick turned to a renovation loan and started looking at fixer-uppers. Already a member?