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How PrimeLending plans to grab market share

Housing Wire

The lender brought on 100 loan officers in June, bringing the total number of LOs to about 800. We’ll reach out to those loan officers in markets where we have existing retail branch locations. Instead, tapping high-volume loan officers in targeted locations has worked for PrimeLending. “We

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What is a 2-1 temporary rate buydown?

Housing Wire

As mortgage rates hit 7% and above, loan officers are seeing new borrowers increasingly interested in options that can help reduce their initial mortgage payments. Temporary rate buydowns are not new, but many loan officers may not be familiar with the option. So what is a 2/1 rate buydown? Alternatives to a rate buydown.

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Here’s how wholesale lenders and brokers are navigating near-8% mortgage rates

Housing Wire

Mortgage lenders are betting on down-payment assistance programs, buy-down options and renovation products to provide brokers opportunities to win in a market with mortgage rates nearing 8%, a lack of inventory and high home prices. “Brokers need now to control things they can control, like their costs, and give the consumer options.”

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How LOs are dealing with a mortgage rate lockdown

Housing Wire

Mortgage rates in the 6% range have frozen the housing market, forcing loan officers to find business outside their wheelhouses. Business is at a “dead stop,” said a retail loan officer in Michigan. That’s going to be a new market for me Lonnie Glessner, loan officer at Draper and Kramer Mortgage Corp.

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An inside look at local housing markets across the country

Housing Wire

Local real estate agents, loan officers and appraisers share what characteristics are currently defining their housing markets. I had one home recently that needed major cosmetic renovations and it ended up get-ting multiple offers, so it is still super competitive here,” she said. Annapolis, Maryland. Provo, Utah.

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How 2020 exposed a greater need for collaboration between real estate agents and LOs

Housing Wire

Successful agents, brokerages and loan officers of the future are going to rely significantly on technology to find, nurture and engage with buyers and sellers while also playing an expanding role as personal advisors in all things related to mortgage, insurance, moving, renovating and new home transitioning.

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30 real estate social media post ideas (+ popular agents to follow)

Housing Wire

Include this photo in a gallery that contains multiple high-quality photos of the listing; this will prevent interested buyers from having to spend time finding a link to view the home. On the photo, include the date, time, address, price, and if space allows, features of the property. This is also a great way to show off your listings.