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Redfin reveals new AI-powered listing photos tool

Housing Wire

Redfin launched Redfin Redesign, an AI-powered tool for home photos, the company announced on Thursday. This tool uses technology from Roomvo , a home design visualization platform. The tool empowers prospective homebuyers to imagine the potential of a home while playing with different design styles.

Tools 384
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The Real Brokerage settles Umpa commission lawsuit for $9.25M

Housing Wire

Fast-growing, publicly traded The Real Brokerage announced Monday that it had reached a settlement agreement with the plaintiffs in the Umpa commission lawsuit. The brokerage will pay $9.25 The Real Brokerage closed $14.4 The Umpa suit is the only commission lawsuit in which Real has been named as a defendant.

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47-year-old Florida indie brokerage joins RE/MAX

Housing Wire

The allure of the name recognition of large national brands is causing many independent brokerages to affiliate as mortgage rates rise and housing inventory remains low. The brokerage, which was founded in 1976 by Gene Boone, will now be known as RE/MAX Foxfire. “Our

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Howard Hanna partners with Zillow on AI tool for agents 

Housing Wire

Independent brokerage Howard Hanna Real Estate Services has partnered with Zillow ’s ShowingTime+ to allow agents in the Cleveland and Pittsburgh areas to leverage the Listing Showcase tool. Launched in June 2023, Listing Showcase is an AI-powered listing tool available exclusively on Zillow.

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reAlpha launches AI-powered buyers’ agent chatbot

Housing Wire

Real estate technology company reAlpha Tech Corp. launched Claire, a generative artificial intelligence -powered, zero-commission buyers’ agent chatbot, the company announced on Wednesday. The tool helps match buyers with the ideal property while providing insights into market trends and property values.

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Get more real estate buyer leads in 2024

Housing Wire

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. But beyond first-timers, we’ll show you how to attract real estate buyers of all kinds through a multi-tiered marketing approach that boosts both your visibility and credibility with potential buyers.

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AI in real estate: Assessing current and future use cases

Housing Wire

Lickstein helped craft an AI-powered tool designed to educate brokers and is currently developing a compliance framework. Tager focused more on the marketing implications, how his company has used generative AI to create marketing initiatives and shared thoughts on what the development of the technology could mean for the space overall.