Housing Wire

NOVEMBER 29, 2023

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Snatching up first-time homebuyers is akin to striking gold — since developing a relationship with them can mean a loyal client for life. Of course, you can’t do everything — but consistency is important.

Real Estate 398

Real Estate Buyers Tools Real Estate Agent 398

Housing Wire

OCTOBER 19, 2023

Event marketing can be key to success in building relationships and meeting new potential buyers and sellers. You can use these for door-knocking, lead follow-up, open house giveaways, and at the closing table. March: Think tax time, free CMAs, and closing statements that you can send to last year’s clients.

Real Estate Agent 429

Real Estate Agent Real Estate Agents Open Houses 429

Housing Wire

OCTOBER 13, 2023

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. But what happens to real estate agents when the market shifts and goes down? In fact, some of the most successful real estate agents have thrived even more when times are tough. When people are less apt to buy and sell property?

Real Estate Agent 479

Real Estate Agent Real Estate Agents Marketing 479

Housing Wire

APRIL 22, 2024

Access to a hyper-local agent is more important now than ever. Check out Wise Pelican Typically, you’d mail the just sold letter to homeowners who live around a property you just helped your client to sell. Better yet, get permission from the listing agent to do a mailer around their sold listing, if possible.

Real Estate 381

Real Estate Open Houses Brokerage Real Estate Agent 381

Housing Wire

AUGUST 9, 2023

This piece will explore some of the key domains where AI is having the greatest impact for real estate agents, brokers and the innovative companies leading the charge. Their all-in-one platform allows agents to send out mailers to leads at scale, with personalized copy developed by AI and hand-written notes produced by robots.

Real Estate Agent 369

Real Estate Agent Real Estate Agents Clients 369

Housing Wire

JANUARY 29, 2024

When it comes to home staging, there are two homeowner camps: those who think it’s a waste of money and don’t want to pay more to make their home more attractive to buyers and those who realize the worth and are willing to make the investment needed. As a listing agent , I pay for both a staging consultation and staging items as needed.

Realtors 431

Realtors Buyers Agents Decorating 431

Housing Wire

NOVEMBER 1, 2023

The real estate industry as agents and brokers know it has been turned upside down. It remains to be seen exactly what the guilty verdict in the Sitzer/Burnett commission lawsuit means for agents and brokers, as the industry waits for Judge Stephen Bough’s injunction. Can we ask if the buyer is represented now?

Open Houses 479

Open Houses Brokerage Agents Realtors 479

Housing Wire

DECEMBER 20, 2023

Real estate agents and brokers , are you relying solely on that buyer drip you set up for your motivated and qualified clients? Today we’ll show you how to deploy 6 creative ways to get more from your searches so you can get those buyers in contract faster. Are your buyers being more proactive than you are?

Real Estate Agent 399

Real Estate Agent Buyers Real Estate Clients 399

Housing Wire

MARCH 22, 2024

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. Generate seller leads using AI Artificial Intelligence (or AI) is changing the way agents work in so many ways, and that includes how we generate seller leads. Looking for more listing leads?

Real Estate 404

Real Estate Sellers Real Estate Agent Tools 404

Housing Wire

JULY 25, 2023

Secret: Many of our coaching clients can set one expired appointment per day, take two listings per week, and are grossing over $1 million per year. You can sell that listing, generate buyers from your marketing, open houses, and prospecting around that listing, then lather, rinse, and repeat.

Real Estate Agent 312

Real Estate Agent Real Estate Agents Sellers 312

Housing Wire

JANUARY 21, 2022

When the restaurant Tom Hunt worked at as a server temporarily shut down during the spring of 2020 due to the COVID-19 pandemic, he decided it was the right time to pursue his longtime desire of becoming a real estate agent. Hunt is just one among thousands of agents who has ventured into the field of real estate during the COVID-19 pandemic.

Agents 382

Agents Real Estate Agent Real Estate Clients 382

Appraisal Buzz

MAY 3, 2024

The Home Report provides automatically generated, unique property data details from a scan of a property to help give home buyers and sellers a comprehensive understanding of the home’s layout. In developing these new products, we wanted to make it easier than ever for users to deliver more value to their clients.

Open Houses 195

Open Houses Inspection Sellers Buyers 195

McKissock

JUNE 26, 2022

Part of knowing your audience as a real estate agent is anticipating what they need and expect from your services. Without accounting for your real estate clients’ common needs and expectations , you might be underperforming and risk losing their business. So, take the appropriate steps to ensure your clients don’t feel ignored.

Real Estate Agent 66

Real Estate Agent Clients Real Estate Agents 66

Housing Wire

MARCH 5, 2024

Rather, their priorities are buyer education and the nurturing and building of more referral relationships to expand their market share, loan originators who spoke to HousingWire said. Many of his buyers are still waiting for rates to come down before seeking preapproval for a mortgage. Market their listings; go to their listings.

Loan Officers 412

Loan Officers Mortgage Buyers Inventory 412

Housing Wire

JANUARY 10, 2024

Rethinking branded gifts One common practice in the real estate industry is gifting branded items like Cutco knives to home buyers and sellers. Add the clients’ names and the date of their closing. Did your buyer ask you where the best wine shop in the neighborhood is located?

Real Estate 367

Real Estate Clients Retail Client Relationships 367

Housing Wire

FEBRUARY 22, 2023

The relationship between a loan officer and a real estate agent is one of the most important pieces of the puzzle, as the two must combine forces to help borrowers achieve their goal of buying a home. By strengthening your relationships with agents you’ve worked with in the past, you can be their first choice for a referral.

Real Estate 391

Real Estate Real Estate Agent Loan Officers Agents 391

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales.

Real Estate 393

Real Estate Real Estate Agent Tools Agents 393

Housing Wire

SEPTEMBER 28, 2020

This system uses virtual reality technology which allows clients to be put in a virtual representation of a property that hasn’t been built yet. “If you don’t like it, the real estate agent can handle the controls to switch out the floorplan and literally all the client has to do is put on a headset and be in this world.”

Brokerage 544

Brokerage Real Estate Agent Realty Real Estate 544

McKissock

JULY 6, 2022

One of the main responsibilities of a real estate agent is to effectively organize all the competing interests of a transaction (or pieces of the jigsaw puzzle). Most agents quickly realize that “coordinating the chaos” is a major part of their role in a given transaction. As agents, we know better.

Clients 87

Clients Real Estate Contracts Sellers 87

McKissock

APRIL 28, 2021

It makes sense, but it can make the real estate process even tougher for buyers. That means it’s often the real estate agent’s job to ease their minds and lighten the situation. Here’s how to handle emotional buyers like the pro that you are. Know Their Problems — and Solve Them. Loop Them Into the Process.

Real Estate Agent 87

Real Estate Agent Real Estate Buyers Agents 87

McKissock

MARCH 10, 2021

When a real estate client defects, it might not be something you are doing to drive away real estate clients. Others feel they can find a better match with another agent. There could be any number of reasons why the client decides to look elsewhere. Showing buyers homes above their budget. Overpricing a property.

Clients 94

Clients Real Estate Real Estate Agent Agents 94

Housing Wire

APRIL 25, 2024

In 2024, agents have two choices; learn how to run your entire business from the apps on your phone or tablet, or find a new career. The days of running back to the office to write a tricky email to a client, follow up with a lead, or post on social media are long gone — and they’re never coming back.

Real Estate 386

Real Estate Agents Open Houses Tools 386

Housing Wire

JANUARY 6, 2021

Since COVID-19 has enforced more restrictions on open houses, Redfin allows buyers to unlock the door of most RedfinNow listings via the Redfin app and self-tour seven days a week from 8 a.m. with no appointment needed. RedfinNow listings also offer 3D walkthroughs online. Presented by: Fannie Mae.

Housing Market 407

Housing Market Marketing Open Houses Sellers 407

McKissock

APRIL 5, 2022

As a real estate agent, safety isn’t something that’s discussed nearly enough. However, from every open house showing to every meeting you have, safety should be an important factor. Although this is one of the easiest precautions to take as an agent, it’s also one of the most commonly overlooked.

Real Estate Agent 86

Real Estate Agent Real Estate Agents Open Houses 86

Housing Wire

FEBRUARY 13, 2024

Don’t look at the names in your past client and sphere list and assume they would not do something. A question I love to ask potential sellers is “By when would you like your home sold to the right buyer?” Commit to two open houses per week Maximize the return on those open houses. Things change.

Real Estate Agent 413

Real Estate Agent Real Estate Agents Open Houses 413

McKissock

JULY 28, 2020

The relationship between a builder and a real estate agent can be a complicated one. In fact, there are several myths and misconceptions that builders, real estate agents, and even buyers hold that affect this relationship. These notions about the real estate agent-builder relationship are actually far from the truth.

Real Estate 58

Real Estate Real Estate Agent Agents Open Houses 58

Housing Wire

JANUARY 25, 2024

The data are sobering: The Agent Movement Index , the number of experienced Realtors switching brokerages each month, was at its lowest level since 2016. The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. If you want to learn how to recruit agents, now is the time.

Real Estate Agent 408

Real Estate Agent Real Estate Agents Brokerage 408

McKissock

OCTOBER 13, 2020

Between the complexities of the real estate market and the changeable landscape of financing and property value, your clients likely have an abundance of questions regarding the sale of their home. The dangers of overpricing are abundant, some of which include: Fewer buyers are attracted and fewer offers are received. An open house.

Clients 84

Clients Advertising Real Estate Market Value 84

Raleigh Realty

FEBRUARY 4, 2022

What is Dual Agency in Real Estate and Should you Avoid it Most buyers and sellers are familiar with how listing agents and buyer’s agents work which leads us to the question of what is dual agency in real estate? My first transaction as a Real Estate Agent was as a dual agent representing both the buyer and the seller.

Real Estate 148

Real Estate Real Estate Agent Sellers Agents 148

Lamacchia Realty

SEPTEMBER 14, 2021

The latest innovation to come out of Lamacchia Realty is the Agent Field Service program which started earlier this year and until now has remained unannounced. This new service has changed the game for its agents who, despite their best efforts, cannot be in more than one place at a time. It’s a win-win for everyone!”. Dawn Kelley.

Agents 69

Agents Realtors Realty Clients 69

Inman

NOVEMBER 15, 2023

The CEO stressed to agents during a keynote address at Compass RETREAT on Tuesday that getting back to basics and forging sincere connections with clients would be the key to surviving and thriving in the current market.

Clients 165

Clients Agents Marketing Open Houses 165

CA Realty Training

MARCH 29, 2021

It’s important to know how to set up and maintain a good foundation with your clients. Listening is fundamental in creating a good working client relationship. Many agents are not in the habit of really listening to their client. Practicing this skill of active listening will give you insight to your client’s needs.

Client Relationships 59

Client Relationships Clients Real Estate Real Estate Agent 59

Housing Wire

OCTOBER 20, 2023

With its potential to reach new clients and gain tremendous ROI, social media has become one of the most effective marketing tools for businesses big and small. Sixty percent of agents surveyed believe that social media provides higher quality leads than the MLS.

Real Estate 385

Real Estate Agents Real Estate Agent Clients 385

Housing Wire

NOVEMBER 9, 2023

Real estate agents: You can turn the next quarter into your best one yet by following this profitable and proactive plan. When you list two homes per month, you will automatically attract buyer business as well, so focus on listings. Don’t get mad when another agent lists your past client if you’re not making the effort.

Real Estate Agent 397

Real Estate Agent Real Estate Agents Open Houses 397

Housing Wire

FEBRUARY 8, 2024

Real estate farming, otherwise known as geo-farming, is a dependable lead generation method that can help to create a steady pipeline of real estate leads and clients in your area. Real estate farming, or geo-farming, is a lead generation strategy in which the agent focuses on a specific geographic area.

Real Estate 355

Real Estate Tools Agents Real Estate Agent 355

Listing Spark

DECEMBER 14, 2023

In Texas, anyone can sell their home without a real estate agent or an attorney, so many people do so: former realtors, property investors, and people wanting to explore the market on their own. An agent will recommend a strategy, create an MLS listing for the property, and coordinate with buyers and their agents on your behalf.

Agents 36

Agents Tools Real Estate Buyers 36

Listing Spark

MARCH 18, 2024

The conventional pathway to selling your home is hiring a listing agent who represents you in the transaction and manages the marketing that requires a real estate license—namely, listing your property on the MLS. In Texas, the norm is to pay your listing agent 3% of your home’s sales price.

Modernization 36

Modernization Tools Open Houses Real Estate 36