Housing Wire

FEBRUARY 28, 2024

To help, I put together my best strategies for real estate social media marketing that still work in 2024, common mistakes to avoid, how to choose which platforms to focus on, and my favorite free and paid social media tools that can cut your work in half. Social media gives you the perfect opportunity to build a brand that resonates.

Real Estate 410

Real Estate Marketing Tools Contracts 410

Housing Wire

OCTOBER 20, 2023

And with millennials emerging as the largest generation of homebuyers in today’s market, comprising 28% of all homebuyers, real estate agents need to master social media or they might miss out. Be sure to label on the photo or video that your post is a new listing, as people may miss the caption while scrolling.

Real Estate 355

Real Estate Agents Real Estate Agent Clients 355

Housing Wire

DECEMBER 6, 2021

When Gogo Bethke began her career in real estate back in 2011, the Romanian immigrant felt like social media was her only option to generate leads and close deals. “I Instead, the Michigan-based eXp agent created her Facebook business page shortly after passing her licensing exam in 2011 and named it “Gogo’s Real Estate.”. “I

Agents 393

Agents Real Estate Business Realtors 393

Housing Wire

NOVEMBER 5, 2023

In an ever-changing real estate market, agents are looking for the best way to generate leads. The short answer: circle prospecting is a strategy for generating real estate leads within a specific geographic area or around a particular listing or sale through outreach — usually cold calling, but it can include other methods.

Real Estate 206

Real Estate Tools Real Estate Agent Agents 206

CA Realty Training

JUNE 28, 2021

The real challenge is selling the actual property. So, now that you have a listing, how do you sell it? Here are the 5 home listing tips that every real estate needs to know to sell a home. Preparation is crucial when it comes to selling your listings. Tip #3: Advertise. Other Real Estate Agents.

Real Estate Agent 36

Real Estate Agent Real Estate Agents Advertising 36

CA Realty Training

MARCH 29, 2021

At its core, real estate is the business of working with people. Maybe they don’t want to advertise to the rest of the world that they are selling for personal reasons. As a real estate professional, you would still want to advise your client why this wouldn’t be the best approach in selling their home.

Client Relationships 59

Client Relationships Clients Real Estate Real Estate Agent 59

Housing Wire

NOVEMBER 16, 2023

For real estate professionals, the changing landscape is a call to action. Today, it’s about meeting the new demands of a varied and tech-savvy market — all while adding a personal touch. Today, it’s about meeting the new demands of a varied and tech-savvy market — all while adding a personal touch.

Real Estate 374

Real Estate Marketing Real Estate Agent Tools 374

Housing Wire

NOVEMBER 5, 2023

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. The objective is to build relationships, understand the needs of potential clients, and position yourself as a go-to resource when they are ready to buy or sell real estate.

Real Estate 399

Real Estate Tools Real Estate Agent Open Houses 399

Housing Wire

AUGUST 1, 2023

Zillow and Redfin’s partnerships come at a time when buyers are increasingly turning to new construction due to a rate lock-in effect caused led by high mortgage rates. New single-family home sales rose 23.8% in June from a year ago while the market saw 28% fewer new listings added during the same period.

Construction 347

Construction Advertising Real Estate Real Estate Agent 347

Housing Wire

FEBRUARY 9, 2024

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. We know — you didn’t get into real estate for the love of marketing or tech.

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Tools Real Estate Marketing Real Estate Agent 421

Listing Spark

AUGUST 25, 2020

Zillow appears to be a great option to get your listing out there without having to hire a real estate agent, but the reality is that a multi billion dollar corporation would not be giving away anything for free if there wasn’t a catch. Zillow is monetized by agents purchasing placement on listings in certain zip codes.

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Agents Buyers Sellers Real Estate Agent 36