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Zillow victorious in false advertising suit with discount brokerage

Housing Wire

Real estate giant Zillow came out victorious in its years-long legal battle with discount brokerage REX Real Estate. In January 2022, NAR filed a countersuit claiming that REX uses false advertising and misleading claims to deceive consumers in violation of the Lanham Act, but the countersuit was dismissed in late April 2022.

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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024. If you want a shot at generating seller leads online, you need one, too.

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Judge in Zillow suit allows REX’s false advertising claims to stand

Housing Wire

A federal court judge concluded on Friday that in regard to REX’s false advertising claims against Zillow, the firm has proven “falsity.” Two months prior, in January 2021, Zillow began moving homes out of its initial search results for sellers who chose not to use agents adhering to the NAR and local multiple listing service (MLS) practices.

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Bright MLS teams up with Collabra Technology

Housing Wire

Agents subscribed to Bright MLS now have access to a built-in advertising tool through a new partnership with Collabra Technology , according to an announcement on Tuesday. Agents can pick their budget, set their geographic target area and choose which platforms to promote the advertisements on, including Facebook, Instagram, Google and Bing.

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REX appeals latest court ruling in its ongoing battle with Zillow

Housing Wire

REX Real Estate is back again trying to get a new trial in its false advertising lawsuit against Zillow. On Monday, the now defunct discount brokerage filed an appeal with the U.S. In mid-May 2022, REX ceased its brokerage operations.

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Chaos, consolidation and opportunity: Experts weigh in on what NAR’s settlement means for the industry

Housing Wire

With several of the major brokerage houses already having settled, NAR was in the untenable position of fighting to protect a business model that was already compromised by the settlements.” An industry insider at a top brokerage shared a similar sentiment. “We Almost any time in history the U.S.

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Judge denies Zillow’s motion for summary judgement in the REX suit

Housing Wire

Things are continuing to heat up in Zillow Group’s legal battle with discount brokerage REX Homes , as the September 18, 2023, trial date looms ever closer. In mid-May 2022, REX ceased its brokerage operations. REX chose to use Zillow’s services to advertise their for-sale properties on Zillow – for free.