article thumbnail

Opinion: Unleashing AI real estate marketing magic

Housing Wire

When we contemplate the potential of AI and Web3 technologies in real estate , it goes beyond simply revolutionizing how consumers search for homes and take ownership of assets. The stakes in real estate are higher, and the cost of making a mistake is substantial.

article thumbnail

Buyers are getting cold feet as mortgage rates exceed 7%: Redfin

Housing Wire

Buyers facing high mortgage rates are pulling out of their home-purchase agreements at the highest rate in nearly a year. Rates last month surged to 7.23%—the highest since 2001 – sending the typical homebuyer’s monthly payment up significantly from last year. That rate is up from 14.3% The median U.S.

Buyers 414
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pending home sales rose 0.9% in July

Housing Wire

An index of 100 is equal to the level of contract activity in 2001. “Jobs are being added and, thereby, enlarging the pool of prospective home buyers. interestingly fell, even though these two regions recently boasted more robust real estate activity and stronger pricing. Meanwhile the Northeast (63.2)

Inventory 415
article thumbnail

Pending home sales fall to their lowest level in two decades

Housing Wire

Pending home sales in October fell to their lowest level since 2001. It dropped on an annual basis for the sixth consecutive month NAR chief economist Lawrence Yun is optimistic that declining mortgage rates will help qualify more home buyers in the months ahead, but limited housing inventory will remain the sticking point.

article thumbnail

Pending home sales dip as “seesaw” market continues

Housing Wire

Though the desire for buyers to purchase a new home remains strong, skyrocketing prices are putting the dream out of reach for some buyers, economists in the housing industry said. An index of 100 is equal to the average level of contract activity during 2001, the first year examined. on the index in June, an 8.7% in 2022.

Marketing 437
article thumbnail

How Real Estate Agents Can Help Home Buyers Navigate Emotional Decisions

McKissock

It makes sense, but it can make the real estate process even tougher for buyers. That means it’s often the real estate agent’s job to ease their minds and lighten the situation. Here’s how to handle emotional buyers like the pro that you are. Know Their Problems — and Solve Them. Have Patience.

article thumbnail

Pending home sales fell 7.1% in August

Housing Wire

An index of 100 is equal to the level of contract activity in 2001. Mortgage rates have been rising above 7% since August, which has diminished the pool of home buyers,” Lawrence Yun, NAR chief economist said. Buyers are hitting affordability ceilings, causing some of them to sit out the market.