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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024. If you want a shot at generating seller leads online, you need one, too.

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Why there are so few real estate agents of color

Housing Wire

Amy Kong of Trust Real Estate hosts open houses where people ask, “Where is the agent?”. But they point to something more specific – homebuyers and sellers surprised to interact with a non-white real estate agent. Just 6% of all of the National Association of Realtors’ 1.4 Join today with an HW+ Membership !

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The ultimate guide to real estate lead generation ideas for  2023

Housing Wire

Top real estate lead generation ideas for 2023 Digital real estate lead generation ideas According to the National Association of Realtors (NAR), roughly 96% of homebuyers use the internet in their home search. Advertising on Zillow can put your website in front of millions of potential buyers and sellers.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

If you target luxury buyers and sellers, it’s worth considering this investment, which also comes with the ability to choose a DIY or done-for-you build-out. It gives you a “first mover advantage”, providing robust follow-up tools that help you nurture potential seller clients with ease.

Tools 411
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Real estate farming: Become the go-to agent in your area using these tips, tools & strategies

Housing Wire

Common real estate farming ideas include direct outreach via mail, email or direct mailers, but you can also host neighborhood social events, sponsor seasonal events and provide helpful real estate information resources to your community. Like all marketing, real estate farming is psychological.

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29 Cutting-Edge Real Estate Marketing Ideas for 2024

Housing Wire

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. Ideal for realtors looking for functionality without a big price tag.

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Best real estate apps for agents in 2024

Housing Wire

Summary Real estate marketing apps Lead generation and nurturing apps Open house apps Social media apps Property search app s Team communication & workflow apps Commercial real estate apps Safety apps Methodology The full picture FAQs Real estate marketing apps Pivo Real Estate Monthly price: free with $399.99