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Tom Ferry launches AI coaching chatbot TomAI

Housing Wire

Real estate coach Tom Ferry is launching a new artificial intelligence (AI)-powered chatbot that is specifically designed for real estate professionals. A beta version of the tool launched in August 2023 for Tom Ferry coaching clients. or 8 p.m.”

Tools 355
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How to become a luxury real estate agent

Housing Wire

If you’re known in your market as the expert who successfully sells properties between $1 to $3 million, how do you start getting clients looking for homes valued at $10 million+? Polished branding and online presence Luxury clients expect excellence in every aspect, including the presentation of their potential homes.

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10 ways to use virtual reality technology in your real estate business

Housing Wire

Real estate agents can utilize VR to create interactive and engaging platforms that allow buyers to navigate properties virtually, gaining a comprehensive understanding of their layout, design and spatial qualities. Interactive virtual tours In contrast, interactive virtual tours offer a highly engaging and immersive experience for clients.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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How outsourcing gives lenders an advantage in 2021’s purchase market

Housing Wire

Computershare Loan Services , a global mortgage services provider, delivers complete end-to-end fulfillment services that help lenders manage overhead with highly trained processors, underwriters and closers. The right partnership starts with technology that is designed to play well with others. The housing market is cyclical.

Marketing 384
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Reverse purchase financing: The financing option no one is talking about

Housing Wire

2 However, these potential clients will also face challenges — namely market volatility, unpredictable interest rates and limited purchasing power due to increasing debt. That’s where reverse purchase financing comes into play, the funding option specifically designed for older Americans. What is reverse purchase financing?

Finance 457
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The best real estate coaching programs for 2024

Housing Wire

Whether you’re looking to expand your team or client network or figure out how to delegate work so you can focus on the tasks you do best, a real estate coaching program could be a valuable launchpad. It involves independent work pulled from training videos and downloadable resources. Visit Sell It Like Serhant 2.