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The Real Brokerage to acquire LemonBrew Lending

Housing Wire

Publicly traded real estate firm The Real Brokerage has struck an agreement to acquire the mortgage brokerage arm of real estate and mortgage technology company LemonBrew. The Real Brokerage, headquartered in Ontario, Canada, will pay $1.25 “We are excited to be joining forces with The Real Brokerage.

Brokerage 367
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This growing IMB aims to capture leads through its proprietary tech, not agent referrals

Housing Wire

The lender has about 80 loan officers and aims to hire up to 100 in states. Capturing leads with tech Another priority for the lender is procuring leads through its proprietary technology. Cliffco’s proprietary CRM platform enables loan officers to break away from being heavily dependent on real estate agents for referrals.

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Better.com to acquire UK-based digital mortgage brokerage

Housing Wire

The company, which is expected to go public later this year, has agreed to acquire United Kingdom-based digital mortgage brokerage Trussle. Terms of the deal were not disclosed, but the Financial Times reported that SoftBank -backed Better bought Trussle for a “cut-price,” one that values the mortgage brokerage at just $9 million.

Brokerage 392
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DataDigest: Nearly 100,000 LOs have washed out

Housing Wire

I asked the good folks at mortgage data technology firm InGenius to run the numbers. “There’s definitely a shift and while we know there is a lot of movement going on with people losing jobs because of mergers or closures, a certain percentage are moving to brokerage instead of another retail company.” Take a look.

Retail 510
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How InstaMortgage convinced top broker shop to jump to retail

Housing Wire

Tech-fueled retail mortgage lender InstaMortgage has merged with mortgage broker shop All Cal Financial , a rare example of a top-performing brokerage switching channels. As part of the merger, Jim Black, the founder of All Cal, will become chief lending officer of InstaMortgage. That means that they get more product options.

Retail 387
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NAR schedules proxy war with Zillow

Housing Wire

But, ironically, the emerging NAR-Zillow proxy battle comes three months after Zillow announced it is an NAR-member real estate brokerage. Technology has given consumers the power of choice and expedited the entire real estate purchasing process. Real estate agents and LOs: the great collaboration. Presented by: Propertybase.

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What mortgage lenders need to know about wholesale

Housing Wire

Now, they are sitting at 22% and climbing, because they offer the most loan options to borrowers. DS: The growth of the channel has been significant, especially in terms of technology. UWM is focused and committed to building custom technology specifically for independent mortgage brokers. And those tools are just the start.

Mortgage 363