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The art of gift-giving in real estate: A personal touch

Housing Wire

John Ruhlin’s book Giftology sheds light on creating a strategic and thoughtful approach to gift-giving, offering real estate professionals a unique perspective on how to create positive impressions that last beyond the closing table and set you up for return and referral business. Add the clients’ names and the date of their closing.

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The evolution of the more productive real estate agent 

Housing Wire

Gone are the days of weekly listing books and print advertisements with grainy black-and-white photos. As more and more people enter the real estate industry – membership at the National Association of Realtors has ballooned to a record 1.6 “I told my husband that I’d do it for a year or two and see how it goes. That was in 1980.”.

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29 Cutting-Edge Real Estate Marketing Ideas for 2024

Housing Wire

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. Ideal for realtors looking for functionality without a big price tag.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Equipped with the right real estate marketing tools, you’ll save time, scale faster, and attract more clients — all without having to learn 40 new complicated skills and programs. Real estate agents today need outstanding websites — or, at the very least, highly functional ones — to both attract and communicate with clients.

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