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SmartZip Review: Can data improve your prospecting game?

Housing Wire

If you’re an agent, team or brokerage looking to keep a pipeline of qualified listing leads coming your way, SmartZip may the solution you need. Exclusivity: No Trial period: No Contract requirements: Annual contract required SmartZip is a lead generation, marketing and CRM solution founded in 2008.

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Zillow tries to swat away REX anti-trust lawsuit

Housing Wire

An Austin, Texas-based residential brokerage, REX filed a lawsuit in March , complaining its listings were unfairly relegated to the “other listings” tab instead of the “agent listings” tab on Zillow’s consumer-facing website, which draws billions of interested buyers and window shoppers each year.

Brokerage 384
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Why investors believe CoStar holds a big advantage post-NAR settlement

Housing Wire

Trading volumes in eight residential brokerage or listings companies rocketed up 319% to almost 80 million shares on Friday. The company monetizes its platform’s traffic in a variety of ways, primarily by selling leads, software-as-a-service tools for agents and advertising services.

Investors 458
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Zillow calls timeout on iBuying, but competitors won’t

Housing Wire

Zillow will keep trying to sell existing home inventory, plus renovate and try to resell homes it has purchased under contract, according to a company press release. Pausing new contracts will enable us to focus on sellers already under contract with us and our current home inventory.”. Overall, Zillow reported $9.6

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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

Then, drive traffic to your home valuation page using social media or targeted advertising. They let you pay to “own “ your zip code at their home valuation page, homevalues.com, and do all the advertising work for you. Top tool: Market Leader Tools like Market Leader make driving sellers to home valuation pages easy.

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8 best places to buy real estate leads in 2023

Housing Wire

It allows agents, teams, and brokerages to purchase targeted display ads in chosen ZIP codes, putting them among the top agents on Zillow. However, Market Leader may not be ideal for larger teams or those looking for more customization. The name of the game here is search traffic and lead generation.

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Why the US MLS system is the envy of other countries

Housing Wire

They also had to pay for the brokerage sign outside their home, newspaper advertising, online ads and the brochures for potential buyers. And on top of all that, any buyer in “contract” can get “gazumped” (contracted price goes up) at any time until the final weeks of that sale agreement. All in all, my parents paid 4.5%