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Strategies for securing listings in today’s housing market

Housing Wire

Online tools In today’s digital landscape, leveraging the right tools is vital to success. Personalized communication is a powerful tool. Join a reputable brokerage, engage in neighborhood prospect calls, host open houses and proactively interact with everyone you meet.

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The housing market faced uncertainty in March, but now ‘it’s a circus’

Housing Wire

The housing market faced a lot of uncertainty when COVID-19 caused the real estate industry to pause under shut-downs, but low interest rates and the desire for more space has turned this year into a boom time for real estate agents. Lovern was actually on maternity leave at that time when open houses and contracts were paused. “In

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Zillow’s new AI feature can talk to home shoppers like it’s a friend

Housing Wire

Typing phrases like “$700K homes in Charlotte with a backyard” or “open house near me with four bedrooms” in the search bar will either show potential homebuyers their matches or will notify them when new qualifying listings are available, according to the statement.

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Buyers viewed just eight homes before making their purchase

Housing Wire

The study found that among the eight homes viewed by buyers, three were viewed only online through virtual or video tours, or virtual open houses. In 2021, 95% of buyers use online tools to look for houses, with 51% reporting that they found their eventual home online.

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LenderPulse Q3 2023 survey: Mortgage pros look to cut marketing spend

Housing Wire

According to HousingWire ‘s Q3 2023 LenderPulse survey, industry workers said they would cut down on marketing spend and tools, as well as reduce additional headcount, if they had to further contain costs. Other responses included cutting down excessive incentives, business trips, open houses and sponsorships.

Mortgage 297
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5 steps to succeed as a real estate agent in a down market 

Housing Wire

Visibility: Making your presence known In a down housing market , it goes without saying that visibility is crucial. Prospecting: Growing your business Prospecting is the lifeblood of any real estate business, regardless of market conditions. Let’s take a deeper dive into each of these elements below.

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3 mortgage industry trends that will define the rest of 2021

Housing Wire

In addition, on the real estate side, the days of having only the traditional open houses are gone. Utilizing data from AI to understand key players in the industry based on their match to an organization, culture and leadership has allowed mortgage recruiters to use passive recruiting as a tactical growth tool.

Mortgage 506