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Savvy real estate agents look beyond ChatGPT

Housing Wire

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

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Side’s Guy Gal on championing the high-volume real estate agent

Housing Wire

million agents who were part-time and not as experienced, but no brokerage has ever been created and designed specifically to address the needs of those agents who are high volume. When we looked at the industry, every brokerage that existed served the 1.3

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Rocket goes local: Testing the waters or shifting its strategy? 

Housing Wire

Its centralized call center business model, which Rocket relied upon to dominate an unprecedented refi market , isn’t as durable when interest rates are high, there are few refi opportunities and having strong relationships with real estate agents is what brings home the bacon. And Rocket is well aware.

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Why your LOS isn’t delivering a bespoke borrower experience (and what to do about it)

Housing Wire

In reality, the LOS is not the problem; the technology is doing exactly what it was designed to do. Adjust your expectations At its core, an LOS is designed to serve a very specific purpose: ensuring that lenders can originate compliant and sellable loans. It would forever feel like a failure due to its inherent limitations.

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The best real estate coaching programs for 2024

Housing Wire

The number one differentiator about our program is we understand that as a real estate agent, you have one job: to generate leads,” says SERHANT. What we love If you’re looking for the gold standard of real estate coaching, Tom Ferry has the goods to back up the bravado. Who’s it Best For? is the way to go.

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What Appraisers Wish Real Estate Agents Understood

Appraisal Today

What Appraisers Wish Real Estate Agents Understood McKissock Survey Question: “What’s one thing you wish real estate agents knew about the appraisal process? I will always remember when, many years ago, a top local real estate agent asked me why I was driving around taking photos of homes.

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Fairway breaks silence on UWM’s ultimatum

Housing Wire

billion in the wholesale channel in 2020 (compared to about $62 billion in retail), lost roughly 5% of its broker clients to UWM, according to company executives. Real estate agents and LOs: the great collaboration. Then you might as well just go work for UWM retail. ” Fairway, which did about $3.5