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14 real estate trends Gen Z buyers are looking for

Housing Wire

Baby boomers and millennials have dominated the home-buying conversation in recent decades, but a new generation of homeowners is browsing online listings, heading to open houses and planning their home-buying budget. Smart home technology is not optional Gen Z marks the first generation of true digital natives.

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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

I’ve been building my social media presence consistently for about three years now and am finally at the point where people recognize me in my neighborhood, at open houses, and at Realtor® events. This is where technology can help you find seller leads. Even better, the content on each page is unique to your website.

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Zillow’s new AI feature can talk to home shoppers like it’s a friend

Housing Wire

.” “Beyond easy-to-filter criteria like bedrooms and bathrooms, buyers are considering many other specific features that match their unique lifestyle,” Jenny Arden, Zillow’s chief design officer, said in a statement.

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How 2020 raised the stakes for the mortgage industry

Housing Wire

Not to be outmatched, the incumbent software providers each updated and launched their own POS to stave off the encroaching technology. The digital POS technology explosion promised to make the loan application process a less confusing and more casual experience for the consumer. The digital point of sale (POS) was born.

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Get more real estate buyer leads in 2024

Housing Wire

It’s perfect for agents, with helpful design and marketing tools tailored for real estate. The platform offers a mix of customizable templates and the option to upload your own designs. It’s known for stunning designs used by over 8,000 agents, offering customizable tools and full-service agency options.

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Best real estate apps for agents in 2024

Housing Wire

Summary Real estate marketing apps Lead generation and nurturing apps Open house apps Social media apps Property search app s Team communication & workflow apps Commercial real estate apps Safety apps Methodology The full picture FAQs Real estate marketing apps Pivo Real Estate Monthly price: free with $399.99

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HousingStack Phase 4: Lead conversion

Housing Wire

HousingStack is a real estate technology landscape that provides a dynamic visual that reflects the rapid changes in the sector. The first is listing tools – the products designed for you to convert potential sellers into listing contracts. The HousingStack is exclusively for HW+ members. To join the HW+ community, go here.

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