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6 Ways Real Estate Technology Can Ruin Your Business

McKissock

With so many online real estate portals beckoning potential clients, pictures are everything. “The days of ‘adequate’ photos are totally gone,” says Gretchen Koitz, principal of The Koitz Group , a firm that specializes in luxury properties in Maryland. “It Over-reliance often leads to big problems.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Real estate agents today need outstanding websites — or, at the very least, highly functional ones — to both attract and communicate with clients. That’s why SEO software is one of the most valuable real estate marketing tools out there. Unlike social media platforms, you aren’t at the mercy of an algorithm.

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