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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. I’ve been building my social media presence consistently for about three years now and am finally at the point where people recognize me in my neighborhood, at open houses, and at Realtor® events.

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Mortgage rates are the highest they’ve been this year. Did loan officers expect this?

Housing Wire

“ Recovery year ” was the theme heading into 2024 as mortgage professionals hoped for some reprieve in a frozen housing market characterized by high interest rates, low inventory levels and sluggish sales. A little more than two months into the year, however, mortgage rates are the highest they’ve been as the U.S. economy remains hot.

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6 strategies to get more from your MLS searches

Housing Wire

Today we’ll show you how to deploy 6 creative ways to get more from your searches so you can get those buyers in contract faster. Are they out there knocking on doors, sending letters and going to new builds, FSBOs and open houses? Finding the right house for your buyers in today’s market is a bit like a safari.

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8 best places to buy real estate leads in 2023

Housing Wire

They don’t just cater to new agents: lead generation companies can also complement traditional lead generation methods — open houses, home buying seminars and referrals, to name a few — thereby helping to build your pipeline of leads. However, Market Leader may not be ideal for larger teams or those looking for more customization.

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‘Find buyers before agents!’ Mortgage industry reacts to the NAR settlement

Housing Wire

These efforts include having open house programs to help seller agents and co-marketing home listings with these professionals, using social media to reach borrowers, and sometimes buying leads, according to Kortas. Having to be somebody’s confidant and advisor on the real estate part would be “tough.”

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HousingStack Phase 4: Lead conversion

Housing Wire

The products I’ve put into this category primarily help in converting leads, prospects and opportunities into contracts. Specifically, I’m talking about listing agreements and sales contracts. The first is listing tools – the products designed for you to convert potential sellers into listing contracts.

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8 top real estate lead generation companies for 2024

Housing Wire

Exclusivity: No Trial period: None specified Contract requirements: None specified zBuyer Best for: Customer service Visit zBuyer zBuyer offers a suite of tech-forward features, such as email and SMS marketing, an IDX website and marketing assistance, in addition to its real estate lead generation services.