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Black Knight’s Surefire CRM and Mortgage Marketing Engine makes marketing and messaging fast and simple

Housing Wire

Surefire’s comprehensive marketing automation and content means organizations no longer need to patch multiple, disparate systems together to manage emails, texts and forms. The platform surpasses generic CRM platforms by excelling in areas such as creative content, compliance standards and audit support.

Marketing 384
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Planning Your Data Capture Strategy for 2024

GoForrmz

This blog post will guide you through the crucial elements of planning your data capture strategy or improving upon the one you’ve already implemented. Over the years, data capture techniques have evolved from manual data entry to sophisticated automated processes.

Tools 78
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The 22 must-have real estate marketing tools for 2024

Housing Wire

That’s why we’ve chosen the most feature-rich marketing tools with a focus on integration, automation, ease of use, practicality, and their potential impact on your bottom line. When you buy through our links, we may earn a commission. We know — you didn’t get into real estate for the love of marketing or tech.

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The Appraisal World is changing, as is UAD and the URAR

McKissock

The mortgage appraisal forms we use today were designed in 2005 using technology and mortgage processes in place at the time. Despite the UAD being introduced in 2010, the mortgage appraisal forms have largely remained unchanged, and several property types were not part of the UAD. What exactly does this mean?