McKissock

DECEMBER 20, 2020

There are a number of simple improvements that can be made to a home that will help to attract buyers and possibly earn your client a couple of extra dollars. Though personal touches are charming, they can often be distracting to buyers, so it’s best to replace them with more neutral decorations. Clean, Clean, Clean.

Renovations 94

Renovations Buyers Real Estate Agent Real Estate 94

McKissock

APRIL 17, 2022

Use the Best Tools. When it’s time to capture the home for its virtual tour, have homeowners put away extra decorations and clutter. Some clients may want another home tour other than the one they can view online. The real estate industry seems a logical next move for millennials who crave the ease of online shopping.

Buyers 65

Buyers Real Estate Real Estate Agent Agents 65

Housing Wire

NOVEMBER 16, 2023

People’s choices in homes and locations are evolving, and they’re relying more on digital tools to find their perfect place. Demonstrating you have a keen understanding of the whole client journey — from staging and listing to settling into a brand-new home — will give you a competitive advantage.

Real Estate 404

Real Estate Marketing Real Estate Agent Tools 404

PennyMac

OCTOBER 13, 2021

Another must-have selling tool, particularly during the pandemic, is the 360° virtual tour. With its considerable focus on design, decor, and lifestyle imagery, Instagram is a great match for real estate and neighborhood content. Not to mention, homebuying-related shows are hot and that means you have a built-in audience.

Real Estate 41

Real Estate Marketing Real Estate Agent Agents 41